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The Permanence of Workplace and Workforce Transformation

Around this time last year, there was a spirit of optimism that had been missing for over six months. The waning weeks of 2020’s winter brought disruption like never before, with the spring months forever etched into our minds as a period of uncertainty, fear, and anxiety. The summer of 2020 brought a sliver of hope that coronavirus cases would recede in anticipation of a better fall. We unfortunately know how the story goes from there: inching cases from September through the end of November brought one of the globe biggest’s winter surge before millions of COVID vaccines were administered through the late weeks of winter 2021 and through the spring. And yes, now we’re living a Delta variant world, but there’s at least some science-led expectancy that its enhanced transmissibility will result in a shorter surge than the ones earlier in the year.

If we look back to last summer, though, for just a moment, there was an aura of variability that sparked a temporary wave of thinking in how businesses managed their workforce and structured their workplace environments. “At some point, hopefully soon, we’ll get back to normal.” We’ve been saying it for months since then, hoping that there will be some sort of signal that it’s okay to get back to full office, cluttered highways, and crowded meeting rooms. Maybe there’ll be a point in time when those carefree, pre-pandemic days will once again be a steadfast reality, right?

Wrong.

If there’s anything that we should be discussing now, it’s the permanence of transformation. The pandemic left an indelible mark on how we get work done, from the way we engage talent to the means of aligning skillsets with specific roles and projects. In our personal worlds, we think, act, and move differently. Even those of us who are vaccinated routinely wear masks in grocery stores and other crowded areas. While there will absolutely be a day that we can battle COVID as an endemic piece of our seasonal virus gauntlet (much like the flu or the common cold), the truth is that we are all different from the collective experience of the past 18 months, which will soon be “the past two years” and then the “past 36 months.” We’re looking at a future of on-and-off mask mandates, vaccine boosters, and “embers” of hotspots where inoculation is low. We’re standing up against a continued fight against a “goldilocks” of a virus that will be with us forever.

That modicum of permanence, that we’ve been fundamentally changed…why can’t we accept that in how we conduct business? Do we really think that there will be a day sometime soon when we throw out all of the productivity gains we’ve seen from a shift to remote work? What about the realization that businesses can effectively engage top-tier talent no matter the location? And is there a point in time when enterprises suddenly stop relying on the extended workforce?

Well, no, of course not. Which means that the evolution we’ve collectively experienced as business professionals over the past 18 months is permanent, a series of uniform changes to how we think about talent and how we think about how work gets done. Consider that:

  • Nearly half (47%) of the total workforce is considered “non-employee,” another sharp increase from the year before and likely a result of the workforce agility gained from tapping into this on-demand, top-tier talent.
  • 75% of businesses state that the pandemic forced them to reimagine how they apply skillsets to projects and how they structure their workforce.
  • 70% of enterprises believe that the extended workforce effectively allowed them to be more adaptive during the challenging times of 2020.
  • 82% of businesses expect worker flexibility and related issues (such as empathy) to permanently transform how work is done.

Look at how fast the past year-and-a-half went by and the major talent/work shifts during that time period: remote and hybrid work as fundamental layers of survival, executive leaders managing with empathy and flexibility, the agile workforce becoming even more of a tool for thriving in changing times, etc. Change can be relative in most cases, but today, it is certainly not. We’ve all collectively experienced change in our personal and professional lives, and now the permanence of workforce and workplace transformation needs to be embraced as the current and future state of work. Businesses that don’t adapt and don’t buy into the foundational revolution of change will not only be left behind, but may find themselves never being able to catch up. Everything that’s happened in the greater world of work and talent, be it the viability of hybrid work or the massive shift to worker flexibility, is part of a permanent fixture of change and progression.

Workers understand what’s at stake and it’s the main reason why resignations are at an all-time high in the scope of business history. Worker experience (what we call the “talent experience” here at FOWX) is paramount for career development and work/life balance. Flexibility has cascaded down into the very fabric of the workforce and will forever become a crucial piece of the overall talent experience.

Given the uptick in extended talent utilization, the workforce has changed. Given the uptick in remote and hybrid work, the workplace has changed. Given the requirements and criticality of flexibility and the employee experience, the worker has changed. Permanently.

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The Hybrid Work Model is So Much More Than “Working From Home”

Look around at the typical news sources. Some of them are proclaiming doom for the vaunted “hybrid work model” in which businesses allow their workforce to work remotely several days a week while limiting in-office time. These same news sources and pundits were, not too long ago, singing the praises of the digital enterprise and its ability to adapt during unprecedented times. There’s no doubt that many business leaders crave a return to pre-pandemic times, when their devoted workers would trudge through awful commutes, sit through endless meetings, and deal with all of the Dilbert-like annoyances of life inside of an office.

However, it’s mid-2021…and workers have moved on both physically AND emotionally. Simply put: the hybrid work model is here to stay.

Some businesses might see the dramatic drop in coronavirus cases (even though the Delta variant is causing upticks and surges across the country) and a splurge of available vaccines as a ticket back to normalcy. “Normal,” as in “Let’s go to the pub down the street” or “Let’s catch a screening of “Space Jam,” sure, alright. “Normal,” as in “Let’s go to the office five days a week”? Nope.

Workers have had a near-18-month period in which they have not only been enabled with the ability to work from home (or anywhere with an internet connection), but also the very spirit of flexibility in how they approach their roles, projects, and overall workload. Businesses adapted to changing times, shifting how they measured productivity and the overall impact of their workforce. That flexibility has cascaded into how workers and business professionals structure their days, interact with their family, coordinate child care and related activities, and ultimately how they choose to apply their time across various projects and initiatives. Employee well-being has also rocketed up the priority list, with nearly 68% of businesses expected to integrate employee well-being into remote and hybrid workforce structures, according to upcoming Future of Work Exchange research. One of the many silver linings of the “greatest remote work experiment in history” was that so many business professionals now had the ability to incorporate exercise and well-being directly into their workday, choosing a mid-afternoon jog instead of a pre-commute run, or a late morning Peloton ride in-between video meetings.

Let’s forget, for a moment, that the hybrid work model is often centered around physical proximity and instead focus on mental energy. The hybrid work model is more than just telecommuting; it revolves around the notion that business leaders care about their workers and want them to be productive and happy. There is a symbiotic link between the talent experience and the hybrid work model that cannot be ignored ever again. With diversity and inclusion at its most important inflection period (and rightfully so, as a core component of the Future of Work movement), creating an “inclusive” culture and workplace translates into ensuring that employees are happy, healthy, and feeling welcomed by their peers and leaders. With so much of the Future of Work revolving around productivity and business outcomes, enterprise leaders must ensure that they are designing flexible work environments that allow an “elastic” means of getting work done, which includes a level of empathy and well-being in how they manage their total workforce.

While the media may be feeling pressure to report on the “Next Normal,” they are forgetting that the changes over the past year weren’t temporary, but rather fundamental shifts in how businesses operate moving forward. Nearly 90% of businesses, according to FOWX research, expect a sharp increase in remote work over the next 18 months. Furthermore, the expected percentage of workers operating in remote or hybrid environments is expected to double by the time 2021 ends, from 21% pre-pandemic to nearly 40% at the end of the year. The technologies and tools now available to even the smallest of businesses means that flexibility, collaboration, and productivity can all converge to result in positive business outcomes.

The hybrid model is more than working from home. It means being more available to family. It’s about being more engaged with one’s emotions and personal needs. It is the improvement in work-life balance and making work more meaningful. It means being both more productive and having an enhanced quality of life. It is, in essence, the Future of Work.

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