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Workforce Management

New Kids on the Block — Gen Z in the Workplace (Part Two)

In part one of our two-part series exploring the pandemic’s effects on Generation Z in the workplace, several studies revealed Gen Z endured learning challenges and subsequent skills deficiencies. Soft skill inadequacies make it difficult to adjust to today’s workplace demands.

Today, we feature part two, exploring how enterprises can most attract and retain Gen Z employees. Not surprisingly, those strategies are closely tied to offering programs and services associated with the lasting emotional impacts of the pandemic.

Gen Z Represents a Large Talent Pool

As Gen X begins retiring from the workforce, Gen Z is quickly filling those gaps. According to Homebase, Gen Z comprises 30% of the world’s population and is slated to make up 27% of the workforce by 2027.

Based on results of a Paychex report titled, “The Rise of Generation Z: A Paychex Special Report,” Frank Fiorille, vice president of risk, compliance, and data analytics for Paychex, says, “Our data clearly supports the fact that the workforce composition is shifting as more Gen Z members seek full-time and long-term roles, more members of Gen X begin to retire, and Millennials enter their prime earning years,” he said.

“Considering these facts, employers need to develop recruiting and retention strategies that keep Gen Z at the forefront, appealing to their values-based approach and celebrating the unique contributions this group brings to the table.”

Those sentiments were echoed by Adam Smiley Poswolsky, a keynote speaker on fostering belonging and human connection in the workplace, in his Harvard Business Review article “Gen Z Employees Are Feeling Disconnected. Here’s How Employers Can Help.” He writes, “It is imperative that leaders and managers do more to connect and support young employees in these volatile times, not only as a means of engaging the next generation of talent, but as an investment in a collaborative future.”

Recruiting and Engaging Gen Z Workers

When it comes to Gen Z workers, Future of Work tenets, such as empathetic leadership, coaching and mentoring programs, and cultural initiatives, speak strongly to this demographic. Understanding how to attract and retain this growing workforce subset is critical to enterprise competitiveness.

Both the Harvard Business Review article and the Paychex report offered several Gen Z talent strategies. Let’s take a look at some of the more critical ones.

Focus on Mental Health

The pandemic was a life-defining event for Gen Z — they witnessed the deaths of parents and grandparents as a result of COVID-19. It was also life-altering from social and academic perspectives with the overnight move to remote learning and social distancing from friends and family. As Gen Z enters the workplace, HR and business leaders must consider the lasting impacts of those experiences. “A culture built on mental health and wellness goes beyond offering a meditation app; it infuses mental health throughout the organization through policies and programs that take care of your people,” Poswolsky writes.

Mobile Recruitment Strategy

Gen Z was raised on technology. The ability to adopt new technologies and platforms to solve challenges is a skill for many incoming Gen Z workers. For that reason, Paychex advises enterprises to focus on the social and digital aspects of recruiting for this demographic. “Build a strong brand and have mobile-friendly content (e.g., videos) on your website,” the report says.

Onboarding as Community Building

The sense of belonging and community that Gen Z craves should be integrated into the employee onboarding process. For many young employees, onboarding might be their first or second experience ever in a professional setting, says Poswolsky. “It is incredibly important, especially in a remote or hybrid workforce, that onboarding establish a container of mutual support.

Embrace the Entrepreneurial Spirit

The Paychex report revealed that many Gen Zers aspire to own their own business. Having a sense of ownership over a project or initiative can appeal to that entrepreneurial spirit. Look for opportunities to foster those entrepreneurial goals and provide areas of personal growth. While they may be the youngest generation in the workplace, it doesn’t mean Gen Z employees and extended workers can’t make process improvements or contribute to innovative decision-making.

Gen Z enters the workforce with some uncertainty and disconnectedness. Enterprises have an opportunity through coaching/mentoring, team building, and personal recognition to bring workplace balance and a sense of belonging to Gen Z workers. Recruiting contingent and FTE Gen Z talent requires going below the surface level of this workforce demographic to truly understand what drives their interests and motivates them. This is a unique moment in workplace history to blend four generations of workers. Gen Z is poised to take on this moment and deliver at the highest levels.

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New Kids on the Block — Gen Z in the Workplace (Part One)

The global pandemic transformed overnight how work gets done and how employees interact. Enterprises emerged from this tumultuous period with an evolved mindset toward employee flexibility and engagement. As the Future of Work movement emerged, employees from Gen Y to baby boomers recalibrated their work styles — with many adapting to new workforce expectations.

While the multi-generational workforce continues to adjust, newly arrived Gen Z workers (which consist of 20% of the workforce) face several challenges related to their own experiences during the pandemic. Many came through it, not with a new sense of self, but with a feeling of uncertainty and unpreparedness.

The Pandemic and Gen Z — A Retrospective

Most Gen Z workers (representing those born between 1997 and 2012) experienced remote learning (high school and college) during the height of the pandemic. Despite being technologically savvy, online learning and general fears during the pandemic reshaped this generation and its outlook on work and life.

An article by the National Society of Leadership and Success says that during the pandemic, “…education is a pain point for this generation (Gen Z). Adapting to fully remote learning has distanced them from the things they enjoy about school while also making it harder for them to actually learn.”

Gen Z experienced a “generational defining event” going through the pandemic. One that forever altered their view of themselves and the world around them. In the study “The Impact of COVID-19 and Gen Z Looking Ahead” by The Center for Generational Kinetics (CGK), several overall observations were made describing how Gen Z responded during the pandemic and their views of the future. Those revelations included:

  • Gen Z are more dependent on technology during the COVID-19 pandemic, especially streaming video, Wi-Fi, connected devices, and social media.
  • Gen Z is experiencing higher rates of anxiety, stress, and depression when thinking about the state of the world and the future.
  • Gen Z high school students have an overall negative experience with online learning during COVID-19 and would much rather have in-person education classes than online education classes.
  • Gen Z understands that COVID-19 will change their perspective of the future and believes their generation will bring much-needed, positive change to the world.

Similar insights emerged from a nationwide poll conducted by MTV and The AP-NORC Center for Public Affairs Research from September 1 to 19, 2021, using TrueNorth®, which indicated that “a majority of Gen Z, 65%, cite education as very or extremely important to their identity. And the pandemic is taking a toll on their education and career goals. Forty-six percent feel that the pandemic has made pursuing their educational or career goals more difficult. Fewer Millennials (36%) or Gen X (31%) share that concern.”

Workplace Unpreparedness

The lack of connectedness with classmates and educators, coupled with learning challenges impacted Gen Z soft skills development, according to several studies. A sense of skills deficiencies is not lost on Gen Z either.  A study by The Workforce Institute cites Gen Z feeling unprepared in the following areas:

  • Negotiating (26 percent)
  • Networking (24 percent)
  • Speaking confidently in front of crowds (24 percent)
  • Working long hours (24 percent)

In the same study, “one in five also feel their education hasn’t adequately prepared them to resolve work conflicts (23%) or be managed by another person (21%).” However, there are positive areas as well. For example, Gen Z feels confident about working with customers (56%) and working in a team (57%).

CGK states in its study that, “…Gen Zers already in the workforce are feeling a massive reset at exactly the time they should be starting to build their independence and self-reliance.” This of course should be a major point of recognition for enterprises recruiting Gen Z workers.

Next week, part two will explore how enterprises can most attract and retain Gen Z employees. Not surprisingly, those strategies are closely tied to offering programs and services associated with the lasting emotional impacts of the pandemic.

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Voices Behind Quiet and Loud Quitters

One of the main tenets of the Future of Work is employee engagement. It sets the tone for how to motivate, influence, and inspire workers to embrace their work and the culture of the enterprise. Since 2022 when the workplace began to normalize after two tumultuous years of the pandemic, employee engagement has become a cornerstone to achieving a productive and competitive organization.

What is the result when a lack of employee engagement exists? Two employee behaviors — “quiet quitting” and “loud quitting” — become prevalent. Current workforce statistics indicate that disengagement is more prominent than management probably realizes.

Quiet Quitting Proliferates

In early 2022, a term emerged describing workers who are disengaged from the workplace and generally apply the minimal amount of work necessary to complete their job — quiet quitters. When compared to the overall workforce, quiet quitters represent the majority of workers today, with most struggling with stress and burnout.

According to Gallup’s State of the Workplace 2023 report, 52% of US/Canadian workplace employees fall within the “disengaged” (quiet quitter) category. It also represents the largest group that HR and business managers can actively engage with positive results by listening to employee concerns and issues.

What changes are quiet quitters most looking for to thrive in the workplace?

  • (41%) Engagement/Culture — Providing a sense of purpose and an empathetic environment can go a long way with quiet quitters who feel ignored and undervalued.
  • (28%) Pay and Benefits — Enterprises are often trying to achieve more with less and workers want compensation for the stress experienced and extra hours required to achieve business objectives.
  • (16%) Well-being — Stress levels remain at all-time highs and organizations that actively work toward reducing stress and anxiety by offering mental health programs and wellness initiatives are positive steps toward better engagement and a healthy work climate.

Loud Quitting a Silent Toxin

On the opposite end of the disengaged spectrum are employees who identify as loud quitters —who account for approximately 17% of the US/Canadian workforce according to Gallup. Where quiet quitters are often looking for better engagement to change their outlook on work, loud quitters are “employees (who) take actions that directly harm the organization, undercutting its goals and opposing its leaders,” says Gallup.

Trust has been irrevocably broken between these employees and their business managers and leadership team, leading to purposeful actions to disrupt productivity. Loud quitting is a far more concerning issue because of the negative intent involved. As enterprises strive toward greater competitiveness through digital transformation and other significant initiatives, loud quitters are the arch nemesis of change management.

True Cost of Disengagement

According to the Gallup report, disengaged employees — the combination of quiet quitting and loud quitting — cost the global economy $8.8 trillion or 9% of global GDP. What this indicates is that 1) quiet and loud quitting must be addressed as a serious workplace issue, 2) HR and management need to elevate employee engagement as a workplace imperative or risk further erosion in productivity, and 3) evaluate the hiring process to ensure the enterprise is attracting candidates with the appropriate skillsets and desire to bring their best to the workplace.

Workplace Behavioral Definitions

The following are terms and buzzwords describing employee and enterprise behaviors that can have negative consequences on workplace productivity.

Quiet Quitting:

An informal term for the practice of reducing the amount of effort one devotes to one’s job, such as by stopping the completion of any tasks not explicitly stated in the job description. The term implies that this is done secretly or without notifying one’s boss or manager. Quiet quitting doesn’t actually refer to quitting a job. The term is used in varying ways that refer to different methods of reducing productivity or the amount of work one performs.

Loud Quitting:

“Loud quitting” is a workplace trend that involves an employee making a scene or openly expressing perceived negative aspects of their working experience before or during resignation. This phenomenon grew out of The Great Resignation, similar to quiet quitting.

Quiet Hiring:

An informal term for the practice in which an employer fills workforce gaps in ways other than hiring new full-time employees, such as by training and/or shifting existing employees into different roles or using independent contractors to cover certain roles and responsibilities. The term implies that this is done secretly or simply without being explicit about the intent behind such changes. The practice is often interpreted as a way for the employer to reduce or avoid costs.

Quiet Firing:

An informal term for the practice in which employers make workplace conditions worse for employees with the intent of driving some of them to quit. The term implies that this is done secretly or at least subtly enough to make it appear unintentional. The practice is thought to be done to avoid the financial and legal costs that an employer can incur when firing an employee.

Bare Minimum Monday:

“Bare minimum Mondays” are workplace trends where employees do the least possible work on Mondays to avoid burnout during the remaining workdays. Examples of these practices include attending only important meetings, starting Monday with a self-care routine, and taking a break from checking emails.

Calibrated Contributing:

Jim Detert, Ph.D., John L. Colley Professor of Business Administration at the University of Virginia, coined the term “calibrated contributing” as a more accurate definition for employees described as “quiet quitters.” According to Detert, “Calibrated contributing starts from the premise that what we’re seeing might be a very rational response to one’s work situation. If managers can acknowledge that calibrated contributing is, in many cases, rational behavior in response to the terms of employment they’re offering, then they can start to own the responsibility to do something productive about it.”

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Elevate Your Workforce Through Upskilling

“Upskilling, reskilling, and continuing one’s education journey — traditional or not — has the potential to serve as a great equalizer, providing opportunities for anyone at any stage of their career.” Par Merat, VP of Training and Certifications, Cisco U.

Workplace culture is a major determinant for candidate attraction and talent retention. Enterprises with a strong focus on professional development and organizational growth — upskilling — are reaping the rewards of higher levels of employee engagement, worker satisfaction, and sense of belonging.

Upskilling is akin to learning new skills to better perform your job — not to be confused with reskilling, which is investing in skills for a different job. How critical is upskilling? According to its 2021 report, Upskilling for Shared Prosperity, the World Economic Forum states that the U.S. could add $800 billion to its GDP by 2030 through upskilling efforts.

Companies have too much to lose by not offering upskilling opportunities and programs. In the Harvard Business Review article, “How to Build a Successful Upskilling Program,” the authors state, “Upskilling is a longer-term investment in augmenting the knowledge, skills, and competencies that help employees advance their careers. When employees are offered and encouraged to take advantage of upskilling opportunities for their personal and professional growth, people metrics, such as employee engagement and retention, also go up.”

Takeaways to Maximize Upskilling Effectiveness

Upskilling is not a workforce strategy reserved for managers and senior leadership. It is imperative for jobs on the factory floor to the corner office. Every worker can benefit from upskilling. It generates a sense of accomplishment in expanding one’s skill sets and future career opportunities.

When evaluating upskilling as an individual or company, consider these takeaways to maximize its effectiveness.

Take the Initiative for Your Career Development

Unless your company is forward-thinking and makes workforce planning a strategic imperative, the responsibility lies with you to make career-progression commitments. Identify how your role is evolving in the industry and where your skills compare to what’s expected in the future. Are there specific leadership skills you need to hone (e.g., communication, critical thinking, teamwork, etc.) or hard skills such as using specific software or understanding emerging technologies? Make the business investment in yourself to upskill and forge your future career path.

Evaluate Potential Skillset Gaps in Your Workforce

The business landscape evolves quickly, and companies must react to remain competitive. Upskilling is a proactive approach to ensure a balanced workforce. However, it is only effective if you understand where your industry is heading and the current skillset of your workforce. Are there strategic roles that need to be established? What skillsets are workers lacking in their toolsets? Upskilling cannot be approached blindly. While certain skills may be absolute in one industry, it doesn’t mean they translate or are relevant across every sector. Industry knowledge, competitive intelligence, and internal communication are essential to an effective upskilling initiative.

Set a Methodology for an Upskilling Program

When companies decide to initiate an upskilling program, it must be done with purpose and with performance milestones clearly communicated. HBR’s article emphasizes the need for a road map. Employees want to know the objectives and process of an upskilling program. Why is this necessary? How will this training better prepare me for my future with the company? What advancement opportunities does the training provide? Communicating the program milestones and performance metrics are also critical to being transparent about potential promotions and raises. Employees want to know they have a role in their advancement. A well-devised and communicated upskilling program leads to increased company loyalty and employee satisfaction.

Use a Variety of Resources to Upskill

Workers now have a variety of sources to upskill and expand their knowledge. First and foremost, look internally at cross-operational training opportunities. Often, upskilling is learning aspects of the role you want to achieve. There’s no better way than to receive training from those already working in those positions. It also creates a critical backup plan if and when it’s needed.

Other sources to utilize when upskilling are online training and certificate programs, such as LinkedIn Learning. Many are self-directed courses that accommodate work schedules. Also, don’t overlook community college programs for in-person training, particularly for hard skills where exposure to new technologies, software, and equipment are required.

Upskilling reignites the passion in work and provides motivation to strive for the next level while helping companies retain talented employees and prepare strategically for the future.

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A Time for Workforce Management Innovation

Humans are what drive the Future of Work today. What it all comes down to, in essence, is that a business relies on its people to get work done, to survive, and to thrive. The workforce has undergone some seismic shifts over the past several years, from the rise of the extended workforce to non-employee talent becoming a source of real enterprise agility.

Ardent Partners and Future of Work Exchange research has discovered that 82% of businesses leveraged more contingent workers and sources of external talent in 2022 than in 2021, a powerful statistic that represents the relative power of the extended workforce, its overall value, and its impact on enterprise operations.

Considering that the specter of an economic recession lingers, as well as Year Four of the Pandemic That Will Not End, this means that now, more than ever before, businesses will require Best-in-Class strategies and solutions for engaging the best-fit, best-aligned talent, and, of course, managing it in a frictionless way.

What this means, of course, is that the workforce solutions market is what will set the tone for enterprises as they reimagine their outlook for 2023 and ensure that talent-fueled agility is the foundation for success in the year ahead.

The great news, though, is that this technology industry is abound with innovation. Heavyweight platforms like Beeline bring cutting-edge workforce management functionality and a talent-centric focus that will assist enterprises in achieving true total workforce management, while solutions such as Magnit seamlessly connect top-tier direct sourcing, services procurement, DE&I, total talent intelligence, and VMS technology under a frictionless platform approach. SAP Fieldglass continues to innovate around its idyllic blend of VMS, services procurement, and candidate management functionality, all of which are built on a foundation of high-powered analytics and intelligence offerings. Prosperix brings a truly unique “VMS network” vision to life through its next-generation solution, and VNDLY (a Workday company) converges procurement-centric solutions with the HR bliss of the Workday suite of technology. Coupa Software’s contingent workforce tool is an exemplary confluence of VMS technology, business spend management automation, and real-time talent visibility.

Technologies like Opptly are redefining talent acquisition via artificial intelligence-fueled functionality and dynamic candidate matching tools. LiveHire represents the convergence of deep direct sourcing, ATS, and CRM technology and real total talent management solutions. WorkLLama is a strong reflection of “Direct Sourcing 2.0,” in which robust, end-to-end workforce management technology catalyzes progressive candidate-focused functionality. HireGenics brings the power of enterprise brand management, “MSP 4.0” innovation, and diversity-led solutions to the direct sourcing arena. Worksuite (formerly Shortlist) continues to provide enterprises with an all-in-one, flexible platform that combines the power of VMS, digital staffing, and services procurement. HireArt’s unique approach converges workforce management functionality with forward-thinking talent curation, direct sourcing, and compliance management tools.

The realm of digital staffing is also actively contributing to the workforce innovation arena. Upwork, a giant in the talent marketplace solutions landscape, offers wide-scoping workforce management technology that is built on perhaps the world’s largest talent community. Toptal continues to revolutionize what “workforce agility” means to the modern business by enabling development of fully-scalable teams of top-tier, remote talent. The Mom Project’s continued evolution reflects their commitment to diverse talent acquisition, streamlined talent engagement operations, and Best-in-Class enterprise technology. Talmix leverages global talent intelligence and next-level automation to revamp the talent acquisition process.

Catalant‘s Expert Marketplace is more than a digital staffing solution, offering 80,000+ experts and freelancers in an enterprise platform that facilitates project-scoping, team management, payments, and compliance and risk management. GR8 People‘s innovative “Everyone Platform” is a stout, end-to-end tool that encompasses the best of recruitment technology, direct sourcing, ATS, and CRM that enables total talent management and a revolutionary candidate experience.

Artificial intelligence and next-level analytics are now front-and-center in the world of workforce management technology. HiredScore is an AI-fueled platform with “talent orchestration” technology that is perfectly-aligned with the evolving world of work’s need for real-time talent intelligence. Glider.ai continues to revolutionize candidate intelligence through assessment, interviewing, and engagement innovation.

With talent as the very nexus of the contemporary enterprise in 2023 and a linchpin to true business and workforce agility, organizations have access to the dynamic solutions that can transform talent acquisition, reimagine talent engagement, and spark next-generation workforce management.

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Upskilling Is a Workforce Imperative

There is little doubt about the impact technology will have on the Future of Work. Technologies like artificial intelligence and machine learning are now utilized in nearly every industry. What does this mean for the workforce? Undoubtedly, many workers are concerned about the viability of their roles amid an increase in automation. Most experts agree that automation will transform how some jobs are performed, leading to a greater focus on upskilling as workers strive to remain relevant and competitive in their career fields.

Upskilling is akin to learning new skills to better perform your job — not to be confused with reskilling, which is investing in skills for a different job. Both are important Future of Work strategies, but upskilling is the subject of this piece. This leads to an important question: how critical is upskilling? According to its 2021 report, Upskilling for Shared Prosperity, the World Economic Forum states that the U.S. could add $800 billion to its GDP by 2030 through upskilling efforts.

Company and Employee Incentives to Upskill

Companies have too much to lose by not offering upskilling opportunities and programs. According to statistics from the Society for Human Resource Management, the cost to replace an employee can be six-to-nine months of that employee’s salary — a conservative number depending on the role and salary level. Thus, employee retention is critical at a time when talent is scarce and recruitment and training costs are exorbitant. The need to retain, coupled with employees’ desire to upskill, is likely to generate positive outcomes.

In the Harvard Business Review article, “How to Build a Successful Upskilling Program,” the authors state, “Upskilling is a longer-term investment in augmenting the knowledge, skills, and competencies that help employees advance their careers. When employees are offered and encouraged to take advantage of upskilling opportunities for their personal and professional growth, people metrics, such as employee engagement and retention, also go up.”

The results of upskilling are just as positive for employees who make the investment. Gallup’s report, The American Upskilling Study: Empowering Workers for the Jobs of Tomorrow (commissioned by Amazon), cites several promising employee statistics.

  • U.S. workers who recently participated in an upskilling program have, on average, annual incomes $8,000 higher than those who did not — the equivalent of an 8.6% salary increase.
  • A majority of those who participated in upskilling programs report improvement in three areas of their lives. More than seven in ten (71%) report greater satisfaction with their jobs. Nearly as many (69%) say their quality of life has improved, and 65% report their standard of living has increased.
  • Among workers who have participated in an upskilling program, the vast majority (75%) report some type of advancement in their careers.

Upskilling Takeaways to Maximize Effectiveness 

Upskilling is not a workforce strategy reserved for managers and senior leadership. It is imperative for jobs on the factory floor to the corner office. Every worker can benefit from upskilling. It generates a sense of accomplishment in expanding one’s skill sets and future career opportunities.

When evaluating upskilling as an individual or company, consider these takeaways to maximize its effectiveness:

  • Take the initiative for your career development. Unless your company is forward-thinking and makes workforce planning a strategic imperative, the responsibility lies with you to make career-progression commitments. Identify how your role is evolving in the industry and where your skills compare to what’s expected in the future. Are there specific leadership skills you need to hone (e.g., communication, critical thinking, teamwork, etc.) or hard skills such as using specific software or understanding emerging technologies? Make the business investment in yourself to upskill and forge your future career path.
  • Evaluate potential skillset gaps in your workforce. The business landscape evolves quickly, and companies must react to remain competitive. Upskilling is a proactive approach to ensure a balanced workforce. However, it is only effective if you understand where your industry is heading and the current skillset of your workforce. Are there strategic roles that need to be established? What skillsets are workers lacking in their toolsets? Upskilling cannot be approached blindly. While certain skills may be absolute in one industry, it doesn’t mean they translate or are relevant across every sector. Industry knowledge, competitive intelligence, and internal communication are essential to an effective upskilling initiative.
  • Set a methodology for an upskilling program. When companies decide to initiate an upskilling program, it must be done with purpose and with performance milestones clearly communicated. HBR’s article emphasizes the need for a road map. Employees want to know the objectives and process of an upskilling program. Why is this necessary? How will this training better prepare me for my future with the company? What advancement opportunities does the training provide? Communicating the program milestones and performance metrics are also critical to being transparent about potential promotions and raises. Employees want to know they have a role in their advancement. A well-devised and communicated upskilling program leads to increased company loyalty and employee satisfaction.
  • Use a variety of resources to upskill. Workers now have a variety of sources to upskill and expand their knowledge. First and foremost, look internally at cross-operational training opportunities. Often, upskilling is learning aspects of the role you want to achieve. There’s no better way than to receive training from those already working in those positions. It also creates a critical backup plan if and when it’s needed. Other sources to utilize when upskilling are online training and certificate programs, such as LinkedIn Learning. Many are self-directed courses that accommodate work schedules. Also, don’t overlook community college programs for in-person training, particularly for hard skills where exposure to new technologies, software, and equipment are required.

Upskilling reignites the passion in work and provides motivation to strive for the next level while helping companies retain talented employees and prepare strategically for the future.

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Direct Sourcing’s Future of Work Impact

The Future of Work Exchange podcast features coverage of industry news, software developments, Future of Work happenings, and, most importantly, conversations with industry thought leaders.

Several months ago, I chatted with Sunil Bagai, CEO of Prosperix, for an insightful Future of Work-oriented discussion (click to listen to the full interview). Sunil and I discussed the changes in how businesses engage talent, the continued growth of direct sourcing, and some interesting Future of Work predictions. Today’s article is a recap of our conversation. [Note that this excerpt has been edited for readability.]

Christopher Dwyer: Seeing how our world of work and talent has been changing so much, you’ve had a front-row seat being where you are in workforce management software space. From your perspective, what do you feel are the biggest changes in the way businesses engage talent and get work done, and how the pandemic has shaped those aspects over the past couple of years?

Sunil Bagai: That’s a really good question. Several changes have been happening. Some of them were obviously sped up by the pandemic. For example, businesses are now much more open to hiring remote workers. And when we say remote, it’s kind of like an umbrella where everybody can be under that remote category. But the reality is we need to slice it a bit further. Remote can be onshore where they’re local to that office, so they can at least still come into the office. Remote can be not local to the office, so some other state or anywhere else in the country. Remote can also be offshore where a person can be in the Philippines, Colombia, India, or somewhere else in the world supporting that organization. There are a variety of different ways to slice and dice what remote really means. And that nuance is new. And it’s important going forward.

Another trend that I’ve seen happen in the last few years is much more openness to a variety of different marketplaces. And that means being able to hire talent directly by going onto a portal, for example. So, that trend has taken off. What that does, however, is create a challenge in these organizations. Why? Because enterprises are not equipped to deal with the nuances of being remote or how to integrate hiring marketplaces into their existing hiring processes. So, for example, their ATS and VMS platforms are not fully equipped to integrate with those new ways of hiring. That’s creating some more challenges and friction, which will get ironed out and addressed as the next few years go on.

CD: Direct sourcing has become such a hot strategy. And the more we talk about it on the Future of Work Exchange, the more we’re educating the market on something that seems to be dominating conversations not only around the Future of Work but also talent acquisition and workforce management. I think back to some of my first encounters with the Crowdstaffing platform, and you were one of the pioneers of direct sourcing. What are your thoughts on where direct sourcing is going and where it could be headed?

SB: Let’s start by differentiating what is traditional direct sourcing. What we’re doing with a hiring marketplace is a step towards direct sourcing without having to necessarily, say, get rid of your suppliers. Because direct sourcing today assumes that you’re sourcing every candidate on your own without the use of suppliers. And I believe there’s a middle ground where you can still use suppliers — your incumbents or your initial supplier pool. The network can be a second supplier pool that can give you more access to talent as well as lower costs. And then you have a third option which is the bucket of direct sourcing, where you can engage talent directly using your brand. I believe that all can coexist.

And the aim is to use technology to publish your jobs across all diverse hiring channels. Each of these becomes a hiring channel…and may the best channel win. It shouldn’t matter where the talent comes from, as long as it’s the best talent and the best price (hopefully). From there, it’s about optimization and being able to select based on quality, based on price, and based on speed for your talent fulfillment. If you can do that, then that’s your ideal solution. It’s not one or the other, it’s a mix of all the options available through one common technology platform to help you achieve your talent needs.

CD: What are some of your 2022 Future of Work predictions — not just technology, but the space in general?

SB: For 2022, you’re already starting to see some interesting things happen in the industry. We’ve seen some large acquisitions, and we’ll probably continue to see consolidation where certain companies try to acquire other companies to have a larger presence in the space and diversify their solution portfolio. And there will be more consolidation of customers, as well.

We’re also starting to see MSPs really up their game and add much more value than they were traditionally accustomed to. Before, MSPs were managing programs, and now they’re really trying to differentiate themselves by offering more capabilities within their solutions. New technology will also continue to surface and add a different spin on how the workforce should be managed. That’s what I’m seeing for the remainder of this year.

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Expand Your Enterprise and Workforce in the Metaverse

Last week, part one of this two-part series on the metaverse, explored the technologies behind the metaverse curtain and what the possibilities are for the remote and in-office workforce. This week, we’ll examine how companies can leverage the metaverse for greater workforce and operational efficiencies.

The Enterprise in the Metaverse

When it comes to the future of the internet, it is the metaverse that often comes to mind. Integrated technologies working together to form a virtual interactive world. While its current existence offers cutting-edge interactivity, much of the grand potential of the metaverse is yet to come. What lies on the horizon will most certainly influence the future of work and what it means to collaborate and exist as an enterprise.

Currently, enterprises that want to enhance their production processes, for example, can now replicate their facility using digital twin technology. By simulating production lines or other assets, organizations can determine potential failures before they occur and develop mitigation strategies.

Within the metaverse, this same concept can exist but with remote workers’ avatars in a virtual space, viewing a 3D replica of a facility, machine, product, or other asset. The virtual meeting space could be an auditorium or other large venue with global participants representing a cross-section of the product development team and supplier base. It would no longer require expensive travel and accommodate any number of people.

The differentiator between digital twins today and those in the metaverse is the use of technologies like artificial intelligence, machine learning, and Internet of Things to provide photorealistic representations of the asset. Better still is the power of data analytics for real-time feedback to simulate real-world conditions in a virtual setting.

Developing a new product? Simulate a stress test to ensure the expected tolerance levels hold true under real-world conditions using artificial intelligence and machine learning. Working with an architectural firm for a new facility? Not only can you review the blueprints but tour the completed building in its entirety within the metaverse. These are just a couple of examples of how enterprises can leverage the metaverse for operational efficiencies.

Digital Image and the Future of Work

Want to take digital twin technology and apply it to the future of work in the metaverse? Those possibilities are growing. Our appearance can be replicated in virtual worlds — a critical part of our digital identity — in the metaverse. Union Avatars, for example, has a creator tool to construct full-body avatars based on scanned selfies and photographs to transplant into the virtual universe. Thus, it allows an avatar, with our physical representation, to converse with colleagues and customers as we appear in real life.

Taking it a step further, imagine your avatar on its own attending virtual business meetings and taking notes, or completing lower-value tasks, while you focus on strategic projects and execution. Two versions of yourself — physical and digital — accomplishing two different types of work simultaneously. Those possibilities are evolving and could be game-changing for Future of Work strategies.

Born and Operated in the Virtual

For the remote workforce, it can often feel as if the company has no physical existence. The primary use of Slack, Zoom, and Microsoft Teams for communication and collaboration only enhances that sense of the virtual. However, the future is coming where companies are born and operated exclusively in the metaverse, relying on virtual currency for transactions.

Looking for an attractive plot to build your enterprise? A CNET article detailed how millions are being paid for virtual real estate. It is entirely conceivable to build and operate a corporation within a vast virtual economy — populated with avatars working and living their best digital life. Blockchain will be critical to the stability of metaverse financial systems. As the foundational technology for cryptocurrencies and non-fungible tokens (NFTs) to exist, blockchain security is a significant focus.

The possibilities seem endless in the metaverse. There is little doubt that the Future of Work will find its place in this virtual realm. How transformative will the metaverse be for the remote and contingency workforce? Considering the vast amount of data analytics and Industry 4.0 technology involved, entire industries devoted exclusively to the metaverse will emerge. Now is the time to explore what the metaverse could mean for enterprises and their remote workforces. The potential is there for the metaverse to become the next disruptive business force.

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“The Greatest Resignation” Means We Need to Start Thinking Differently About the Workforce

“Find joy in everything you choose to do. Every job, relationship, home… it’s your responsibility to love it, or change it.” – Chuck Palahniuk, Best-Selling Author

For months now, “The Great Resignation” has been dominating headlines, thought leadership, workforce news, and all of the appropriate responses to the transformation of talent and work. By now, we know the stakes: millions of workers are voluntarily leaving their jobs for a variety of reasons, all of which prove that there’s more to life (and work!) than just cold, hard cash.

The Future of Work Exchange has been covering this topic for months, encouraging business leaders to think about The Great Resignation from a different perspective, that of a “Talent Revolution.” So it goes, the foundational elements of what’s also being called “The Big Quit” revolve around the concepts of purpose, career journeys, and alignment between a human and his/her/their work. Too, aspects like better working conditions, inclusive workplace culture, and, yes, of course, compensation, are all driving factors of the revolution happening right in front of us.

So, given all of this, when does The Great Resignation end? Well, it seems we’re heading in the opposite direction. Let’s just call it The Greatest Resignation, because:

  • Last Tuesday, the U.S. Department of Labor announced that nearly 4.4 million Americans quit their jobs in February.
  • Better than January? Oh, gosh no. This was 100,000 more resignations than the U.S. experienced in January, and…
  • …it’s also perilously close to The Great Resignation’s prestigious world record, set with 4.5 million resignations in November 2021.

“Great” has become “Greatest” as this phenomenon marches on. We’re supposed to be living in a “let’s just deal with it” phase of the pandemic, so shouldn’t that mean all of those aspects of business disruption, including staffing shortages and massive resignations, start to curtail as we move towards our so-called “new normal”?

In an article on CNBC, Daniel Zhao, senior economist at Glassdoor, said that “These quits are still extremely high, and that shows the Great Resignation is still in full swing,” and that “It wouldn’t be a surprise to see that cool down in 2022,” Zhao said. “But that’s not to say we should expect the Great Resignation to disappear overnight.”

So, in essence, it’s a hiring purgatory, isn’t it? For now, it certainly seems like it. However, just perceiving all of this with a different mindset is the first, and most crucial, step in moving out of this unique period in business (and staffing) history.

Here’s the wake-up call: no matter the level of benefits nor the amount of compensation, a business cannot effectively fulfill a worker’s ultimate aspirations without purposeful and meaningful work. There must be a catalyst that drives that realm of joy within a professional’s heart and mind. The Great Resignation is not a fight over money, nor is it a sign that workers have become greedier and are asking for the moon.

This all simply means one thing: the pandemic has shaped our lives in such a way that the personal and professional dichotomy has become intertwined. Workers are people and people are workers. They want purpose. They want joy. They want to earn a living (a nice living) while doing something they love.

There’s a critical reason why we should be looking at The Greatest Resignation much differently. It’s not a war of attrition nor a battle for higher wages, but rather a revolution in which humans are doing everything they can to align their purpose, culture, and journey with the many, many hours they spend at work.

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The Industry Is At A Crossroads

[Editor’s Note: Today’s article is a guest contribution from Neha Goel, Vice President of Marketing at Utmost.]

We are interconnected in all aspects of our lives, and work is no exception. We have become global citizens, and organizations are utilizing talent outside traditional full-time employees in record numbers. In fact, a company’s workforce is becoming inherently external, made up of episodic, variable, and dynamic engagements.

People are choosing careers that are no longer hierarchical or linear, and demanding flexibility in how and where they work. Similarly, companies want to capitalize on collaborating with a talent ecosystem that can deliver speed and value with highly-skilled, hyper-specialized workers.

Today, this looks like a large and complex network of extended global workers, spanning staff augmentation contractors, Statement of Work (SOW) project-based workers, independent consultants, freelancers, gig workers, and consultants. Now, it’s up to the enterprise to determine how best to capitalize on this new world of work.

Many companies are doing just that. New data from LinkedIn (via Forbes) finds there has been a 60% increase in “future of work” job titles and a 304% increase in titles where “hybrid work” has been included in the past two years. The job title Head of Future of Work was listed as one of the most in-demand job titles available today.

Once you have the people in place, leadership also must get on board with how all talent wants to be engaged. Today’s market “requires leaders to develop a much deeper empathy for what employees are going through and to pair that empathy with the compassion—and determination—to act and change,” said a recent McKinsey article on the role leaders play in understanding attrition. “Only then can employers properly reexamine the wants and needs of their employees—together with those employees—and begin to provide the flexibility, connectivity, and sense of unity and purpose that people crave.” Our findings support this to be true.

Finally, the next challenge becomes finding a technology that can support the risk, size, and complexity of today’s workforce. This must be done in a way that makes it easier to find, engage, and attract top talent while meeting them how and where they want to work.

As I’ve said before, it’s not just about managing suppliers and vendors and merely augmenting a contingent workforce management agenda on the world of talent, but rather looking at how to manage the workforce effectively in optimizing how work gets done.

Whether you believe in acquisition and consolidation of the VMS/EWS market to expand functionality or are skeptical of the “FrankenSuite” approach and believe a purpose-built system is favorable, many organizations find themselves at a crossroads now that almost half their workforce is made up of non-employee labor with no seamless, scalable way of managing it.

As companies compete for greater access to on-demand, agile, highly specialized talent at better rates, faster access to information and analytics, and the ability to meet today’s workers where and how they want to work is imperative.

Whatever companies decide, it’s clear workers need to be redeployed faster, have agency over their information (with PII and diversity top of mind for all parties), and have a positive user experience that makes it easy to come in and out of companies and projects with ease. This is the new world of work, and if companies don’t embrace the changes quickly, they may be left behind when it comes to finding talent that ensures their success in the market.

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