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Extended Workforce

Key Providers for 2022: Utmost

The Background:

Heading into 2022, Ardent Partners and Future of Work Exchange identified, amongst other key pressures, two major issues for businesses across the globe: 1) the need to “reimagine” workforce management processes and strategies in the wake of worldwide disruption due to the COVID-19 pandemic (as stated by 84% of enterprises), and, 2) a greater need to automate key elements of talent acquisition and workforce management with new and innovative technology (as indicated by over 70% o enterprises).

Today’s workforce management solutions cannot simply rely upon the automation required by organizations during pre-pandemic times, but must now offer a wide range of disruptive, intelligence-led functionality that can lead businesses into the Future of Work era.

Enter Utmost.

Why They Were Selected:

Utmost’s inception was positioned as an extended workforce platform that was buoyed by its seamless integration with Workday to provide users of that software with an agile means of managing both traditional and non-employee workers. Today, it is an end-to-end Vendor Management System (VMS) powerhouse that leads with innovation and talent-fueled functionality. In just four short years, the company blossomed into one of the market leaders in the extended workforce technology landscape, owed to its total talent intelligence capabilities, convergence of HR- and procurement-led functionality, and unique product vision that will enable its clients to traverse into a new era of total talent management and work optimization.

In Their Own Words:

Utmost transforms the VMS by managing the entire extended workforce lifecycle from sourcing to paying all workers in one global talent network for high-growth, dynamic companies. A network of enterprises, workers, and suppliers ensures speed of sourcing/deployment, and Utmost Front Door provides a single place for managers to request workers or work to be done across every channel of sourcing. Utmost supports all talent categories (staff augmentation, service providers, freelancers, SOW, consultants, etc.) in a single module with flexible workflows to cover complex and changing business needs. Utmost was founded in 2018 by industry leaders Annrai O’Toole, Dan Beck, and Paddy Benson, and is backed by Greylock Partners and Mosaic Ventures. Visit www.utmost.co for more information.

The Outlook:

Utmost offers a variety of robust functionality that bodes well for its future in the VMS technology market; its “Front Door” offering is an omni-channel portal (augmented by a seamless user interface) that serves as a dynamic module for finding, engaging, and sourcing Best-in-Class talent, while its native integration with major HRIS platforms is a boon for those business leaders seeking to harness the relative power of total talent intelligence.

Utmost represents the next evolutionary step in the journey of VMS software, as its integration-friendly platform and intuitive functionality position the solution as a powerful offering for organizations seeking a next-generation source of agile workforce management automation. By placing “work” and the overall “talent experience” as the nexus of the platform, Utmost remains a Future of Work-led VMS platform that will only continue to thrive in the months and years ahead.

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On-Demand Webinar: The Five Things You Must Know About the Future of Work

Last week, Ardent Partners and the Future of Work Exchange hosted an exclusive webcast, The Five Things You MUST KNOW About the Future of Work. During the event, we discussed how the Exchange defines the Future of Work movement, the innerworkings of work optimization, the technology-fueled and non-technological attributes of the Future of Work, and so much more. If you happened to miss the event, we’ve got you covered. Check out The Five Things You MUST KNOW About the Future of Work on-demand webinar below, and stay tuned for details about our next exclusive event.

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The Future of Work is not Static, So Where Is It Heading?

The latest episode of the Future of Work Exchange Podcast (listen here) discussed how the Future of Work movement is and will never be “static.” In essence, the continued evolution of talent acquisition, the unrelenting pace of new innovations and technology, and the complete transformation of business leadership will always be moving forward in some sense, especially considering the breakneck pace of the economic, political, and social aspects of the corporate arena.

Sometimes leaders will ask the question, “What IS the Future of Work, really?” However, the question we should all be asking ourselves at this very moment is “Where will the world of talent and work go in the months and years ahead?”

To this end, the Future of Work Exchange is excited to host an exclusive event tomorrow (Thursday, October 6 at 1pm ET) focused on the five things that every leader must know about the Future of Work. I’ll be joined by Ardent Partners’ Chief Research Officer, Andrew Bartolini, as we discuss what’s ahead for the extended workforce, the technology that supports strategies such as direct sourcing and remote work, the impact of non-tech attributes like DE&I and conscious leadership, and so much more. Register below…and I hope to see you there tomorrow!

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The Five Things You MUST KNOW About the Future of Work

The Future of Work means different things to different people. Depending on function, geography, role, etc., some business leaders may prioritize something like digital transformation as a core Future of Work facet, while others will point to non-technological attributes such as DE&I and conscious leadership as the true hallmarks of the Future of Work movement.

No matter the position within the great organization, the truth is that the Future of Work continues to expand in size, scope, and impact, with each of its “accelerants” and “arms” transforming the many ways businesses get work done.

For today’s procurement, HR, and talent acquisition executives, the world of talent and work remains a core priority. As global issues such as inflation, the specter of a recession, and a continuous war for talent continue to impact businesses, it is critical for enterprise leaders to understand the strategies, solutions, and technologies that can revolutionize the ways that work can be optimized.

Ardent Partners and the Future of Work Exchange are excited to host a complimentary webinar, The Five Things You MUST KNOW About the Future of Work, on Thursday, October 6, at 1pm ET.

This webcast will cover the critical capabilities that enterprises can unlock to truly optimize the way they address talent acquisition, extended workforce management, and, most importantly, work optimization.

We will discuss the ways businesses can leverage the innovations and Future of Work accelerants required to not only survive these changing times…but also to also thrive as dynamic organizations in the face of consistent evolution.

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Key Providers for 2022: SAP Fieldglass

The Background:

The extended workforce comprises over 47% of the average company’s total workforce, according to recent Ardent Partners and Future of Work Exchange research. In addition to the growth of this talent over the past several years, businesses across the globe require the proper technology and automation to ensure that non-employee labor can effectively drive value across the greater organization.

While the Vendor Management System (VMS) model is not a new solution, many of these platforms have undergone radical evolution in the face of continuous business change…especially during pandemic times, when the extended workforce became a cornerstone of operational survival. In fact, the innovation in the world of VMS technology has become a veritable linchpin to truly thriving in a business arena that essentially requires progressive functionality, Best-in-Class data capabilities, and a commitment to the Future of Work movement.

Enter SAP Fieldglass.

Why They Were Selected:

Over the past two years, SAP Fieldglass has reconfigured its core functionality to reflect the ongoing transformations within the greater world of work and talent, introducing several key innovations to its wide-ranging product suite. Through its deep integrations and connections to SAP SuccessFactors, SAP Ariba, and other facets of the SAP line of technology, SAP Fieldglass is enabled with the ability to effectively manage all facets of total talent in the face of a transformative world of work.

SAP Fieldglass has demonstrated its pledge to progressive, Future of Work-era automation through a blend of industry maturity and next-generation product offerings. Its configurable, integrated workplace (SAP Work Zone) merges SAP technology (such as SAP Ariba and SAP SuccessFactors) with other critical enterprise systems to generate a holistic, end-to-end view of a user’s total workforce, while the solution’s Active Guidance functionality is perhaps the industry’s deepest proactive insights tool.

In Their Own Words:

SAP Fieldglass, a longstanding leader in external workforce management and services procurement, is used by organizations around the world to find, engage, and manage all types of flexible resources. Our cloud-based, open platform has been deployed in more than 180 countries and helps companies transform how work gets done, increase operational agility, and accelerate business outcomes in the digital economy. Backed by the resources of SAP, our customers benefit from a roadmap driven by continuous investment in innovation. To learn more, visit www.fieldglass.com.

The Outlook:

SAP Fieldglass is well-positioned to become an idyllic, Future of Work-oriented workforce management platform due to its robust integrations with other key SAP solutions (particularly SAP SuccessFactors), scale of offerings that provide real-time and AI-augmented visibility, and inherent flexibility that cascades down into how its users manage the complexities of today’s agile workforce.

With its Visualizer analytics tool, strong services procurement automation, assignment management technology (for enhancing control over the burgeoning light industrial contingent workforce), and abilities to drive both total spend management and total talent management, SAP Fieldglass is a force in a Future of Work-driven business world.

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Upwork’s “Work Without Limits” Conference: Thriving in a New World of Work

“The world of work is changing faster than ever before,” said Upwork Chief Sales Officer Eric Gilpin at the start of the talent platform’s annual “Work Without Limits” summit in Chicago. Gilpin’s opening thoughts echo the evolution of work and talent over the past two-plus years, as Future of Work-era accelerants (and the desire to truly optimize how work is done) rapidly shape the way businesses around the globe operate.

Eric Gilpin, Upwork’s Chief Sales Officer, kicks off the 2022 Work Without Limits event. (Photo credit: Upwork)

Hayden Brown, President and CEO of Upwork, kicked off the conference reminiscing about what it was like when she finally made it to the corner office and when she got an office with a door for the first time in her career. Today, Hayden says, “Every employee can have their own corner office.” There are after all, new rules for work.

One of the major benefits of this new world of work is that control has been democratized. How, where, and even when people complete their work is in more of their control, and this is a huge benefit to all businesses, said Brown. She challenges the notion that the traditional workplace was what drove success, arguing that this misplaced nostalgia is actually caused by the Mandela effect, where false memories can sometimes be shared by multiple people. “The office was not the secret sauce [of business],” says Brown, and “It is time for business leaders to lead instead of react,” and find the true drivers of business value.

Hayden Brown, Upwork’s President and CEO, discusses the new rules of work. (Photo credit: Upwork)

Brown continued her keynote by asking a few challenging questions for business leaders – “Will a location mandate get you the results you want?” and “Are you giving your team the what they need to succeed – the best tools and the best talent?”

The workforce game has changed forever and given the distribution of workforces and of talent overall today, talent access is the key to the new game, part of the new playbook that companies must use to succeed. Contractors will continue to play a larger role in business and the new rules of work must incorporate that view.

Brown believes that Upwork address all of the classic concerns (security and privacy, workforce reliability, cultural concerns, etc.) that business executives may have regarding this tectonic shift in how work is done and the broad shift to non-FTE workers. In today’s world, the leaders that get ahead on this major shift will win…and boldness will be rewarded.

Jonah Berger, Professor at Wharton School at the University of Pennsylvania, talks about changing the mindsets around enterprise transformation. (Photo credit: Upwork)

The WWL event featured a variety of industry leaders sharing their thoughts regarding the new world of work:

  • “Data gives us the opportunity to be predictable,” said Vito Labate, Vice President, Global Industry Marketing Leader at Capgemini during a panel discussion hosted by Upwork CMO Melissa Waters. In a chat centered around the changes in marketing, this panel highlighted how the application of top-tier freelance talent is a true differentiator (especially within their industry, where personalization is a key factor for clients).
  • “Companies have become a bit more comfortable with distributed and remote teams,” said Deb Elias, Director, Product Strategy and Operations at Chargebee. “Technology has played a critical role in how non-co-located team members to collaborate.” Upwork’s Chief Product and Experience Officer, Sam Bright, led a spirited panel discussion on how “the impossible” could be achieved via new Future of Work concepts (and technology!) in functions like product development and engineering now that they have access to highly-skilled, global talent.
  • “We’re not just listening…we’re counter-arguing,” stated Jonah Berger, Professor at Wharton School at the University of Pennsylvania during his afternoon keynote address. “We have to allow for agency; we have to give them back some of that freedom and control.” Berger’s fantastic presentation focused on how business leaders can stop “selling” change and begin changing the mindsets around transformation…a crucial factor considering just how much the world of work has changed over the past few years.
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Key Providers for 2022: HiredScore

The Background:

Data is akin to gold in today’s evolving business arena. Nearly every enterprise function runs on intelligence to make smarter, more educated corporate decisions. Within the world of talent and work, the proper data can be a powerful tool in not only finding the best-fit, top-tier talent for open positions, roles, and projects, but also mitigating compliance risks, eliminating hiring bias, and fueling recruitment strategies as the business world continues to change in the face of Future of Work-era innovations and accelerants.

Ardent Partners and Future of Work Exchange research finds that 62% of enterprises plan to harness artificial intelligence to support diverse hiring initiatives within the next 16 months, while another 67% anticipate leveraging AI and next-generation analytics to fuel “predictive recruitment” (via hiring-focused scenario-building).

Enter HiredScore.

Why They Were Selected:

The Future of Work Exchange is quite bullish on the application of artificial intelligence in the world of HR and workforce management technology. For companies to truly thrive in a business arena that demands dynamic responses to real-time challenges, they must have the capabilities to effectively execute smarter hiring decisions that also reflect rigor across attributes such as DE&I.

HiredScore represents the next generation of recruiting and talent acquisition technology with its stout AI-fueled functionality, commitment to diversity and inclusion, and robust automation to help HR and extended workforce functions transform the way they engage and source talent. With is unique “Talent Orchestration” suite of products, HiredScore’s wide range of HR, staffing, and talent acquisition automation is a powerful representation of the impact and value of AI in a Future of Work-led world.

In Their Own Words:

HiredScore is the leading provider of Talent Orchestration technology. HiredScore’s artificial intelligence, automation, and deep integrations empower the largest and most innovative companies in the world to safely and transparently drive critical business outcomes in recruitment productivity, diversity hiring, internal mobility, and total talent management HiredScore’s proprietary technology provides compliant-by-design, customized-by-client AI that seamlessly connects to data and systems to power the shift to proactive and fair HR decisions. HiredScore is live in 150 countries and available in 70 languages. Learn more at HiredScore.com.

The Outlook:

The emergence of artificial intelligence is nothing new to those that follow the Future of Work movement. What is new, however, are the fresh takes on how AI can drive value within HR, talent acquisition, and extended workforce management initiatives. Businesses require real-time, actionable, and deep intelligence regarding candidates and talent; the HiredScore solution is an innovative platform that can leverage formidable functionality to drive ethical recruitment, compliance and risk mitigation, DE&I enhancement, and pure HR transformation.

With its unique “Talent Orchestration” platform, HiredScore is a true Future of Work solution that will continue to revolutionize the way businesses leverage intelligence to optimize the ways they hire.

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The Heightened War for Talent

The Future of Work Exchange podcast features coverage of industry news, software developments, Future of Work happenings, and, most importantly, conversations with industry thought leaders.

Several months ago, I chatted with Steve Dern, EVP of Talent Solutions at Evaluent (click to listen to the full interview). Steve and I discussed the growth of the extended workforce, its impact, and what lies on the horizon. Today’s article is a recap of our conversation. [Note that this excerpt has been edited for readability.]

Christopher Dwyer: You’ve been in this space for such a long time. From your viewpoint, you probably have a dynamic take on the state of the contingent and extended workforce. What are your thoughts on the growth of the extended workforce, its impact, and where do you think we’re heading?

Steve Dern: As I look back on all this, especially the last 2.5 to 3 years, the COVID-19 pandemic has changed everything in terms of how we work, not only with contingent labor but also traditional employee labor. Remote work structures became the norm because they had to. And that challenged some organizations and maybe pulled the blinders off. Many companies with staffing offices and remote office locations closed their brick-and-mortar buildings because the investment wasn’t necessary. We can work effectively being remote or have a hybrid model, which is becoming the norm as people return to the office. Interview processes changed, as did the time to act when hiring talent. Whether it’s traditional, permanent, or contingent hiring needs, you’ve got to act very quickly now. Today’s talent has the leverage due to talent economy dynamics. As a result, companies are increasing wages for premium talent.

In the production and manufacturing environment specifically, there’s a heightened war for talent. And from a partnership and sales perspective, it was more difficult to build and cultivate newer relationships over the last two years. We were remote talking through a computer camera and a headset as opposed to shaking hands with people and breaking down social barriers that may exist. Reading body language was difficult as well. We work in a very different way now.

In terms of workforce trends, there’s a demand for more flexibility on the part of the hiring organization. Do we need employees to come into the office five days per week? What is the flexibility of some pre-pandemic requirements, such as college degree mandates or pre-employment screenings? With legalization of marijuana in some states, there may be some flexibility there.

There is also a significant gap in talent for manufacturing, distribution, and fulfillment centers. Here in Ohio, where we’re only 10 hours away from half the U.S. population, there’s a huge presence of retail distribution and fulfillment centers. And those fulfillment centers are having a tough time finding workers. To widen the talent pool, they’re considering Second Chance talent. These are folks coming out of jail with possible felonies in their background. However, many distribution and fulfillment center operators are seeing good retention rates and performance output.

From a company perspective, we (Evaluent) handle both direct hire and contingent labor placement. On our staffing entity side, we saw a large increase in the direct hire needs — one of our sales reps said 80% of new business activity was direct-hire related. So, there has definitely been a shift from a client perspective overall. Ten years ago, we were just hearing about this concept called direct sourcing. I was fortunate to see it succeed early in a couple of my accounts.

Back then, direct sourcing was pitched as having the ability to take over 80% of the staffing leads that we had. And it really didn’t end up being that way. Instead, it was focused on high-volume needs that were repeatable, with evergreen types of requisitions. That’s where companies were able to leverage direct sourcing not only for contingent but also for direct hire as well. Flash forward to 2021/2022, we’re now beginning to see direct sourcing gain some traction. More and more, I see RFPs coming out asking about direct sourcing partners and strategies, as well as what the technology, curation, and AOR models look like. Two years ago, I was rarely seeing that showing up in RFPs. That’s where some of the biggest changes have been in recent years.

 

 

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The Future of Work is Magnetic: PRO Unlimited Rebrands to Magnit

Magnets are colloquially known for their attractiveness properties, drawing metal (well, iron) objects and substances within its field. For the contemporary business in 2022, the very notion of “attraction” is a desirable trait: these enterprises cannot thrive in uncertain economic times, and especially facing a volatile labor market, without some crucial level of allure to its culture, workplace, and overall brand that can effectively attract top-tier talent and skillsets.

This morning, veteran integrated workforce management system PRO Unlimited, known across the globe for its powerful Managed Service Provider (MSP) offerings and Best-in-Class Vendor Management System (VMS), announced that it has rebranded itself under the new name Magnit. The new brand reflects the solution’s overall commitment to being a magnetic force in how businesses leverage its innovative technology to draw people to work in an effective manner.

“The new name, Magnit, reflects both the evolution of our industry and how far PRO Unlimited has come as the industry-leading integrated workforce management platform,” said Kevin Akeroyd, CEO of Magnit. “Magnit is a reflection of our vision for the evolution of work. It also aligns with our position as the company of record in how businesses attract, engage, and source top-tier talent that tightly aligns with their goals and objectives. This is an exciting new chapter that will culminate in Magnit realizing PRO’s original goal: serve as a true, end-to-end platform comprised of modern software, proven expertise and world-class data and intelligence for workforce management.”

Perhaps the most critical facet of the rebrand is how the provider is approaching its end-to-end offerings: the move to Magnit is not just a simple rebrand, but rather a culmination of two years’ worth of consistent market activity, including acquisitions (WillHire, GRI, Workforce Logiq), partnerships (eightfold, Ceridian, etc.), and new product launches (Direct Source PRO, NorthStar, etc.). The new brand is an opportunity for the company to cohesively blend all of its core products and services under a unified architecture within a single brand.

It is expected that, over the next six months, any fragmentation of offerings will be streamlined and integrated under the new Magnit brand. This is a key attribute of the rebrand, as the company counts several “buckets” of products just within the data/analytics space, with ENGAGE Talent, Envision Analytics, and NorthStar (as well as its RatePoint offering) soon to be merged into a more interconnected solution.

Magnit will continue to work towards its “platform vision,” as laid out by PRO Unlimited back in 2020. With an array of innovation at its fingertips, Magnit is an ideal position to capitalize on an evolving business arena that requires top-tier skillsets to thrive; the rebrand can be considered a catalyst for the organization to continue its innovative work in becoming a platform of choice for not just the extended workforce, but also a source of agility for enterprises across the globe.

“The move to the Magnit brand represents the next bold age for our integrated workforce management platform,” said Vidhya Srinivasan, chief marketing officer at Magnit. “Both the name itself and our new logo echoes our core vision: augment the next evolution in workforce management by drawing people together through modern software and a commitment to the evolution of work. Magnit will be a powerful force for our clients, partners, and suppliers as we link businesses to the agile talent they require to thrive during these dynamic times.”

The definition of a magnet does not just mention the attraction of other metal- or iron-containing objects; it also includes the alignment of itself in an external magnetic field. For Magnit, this means one thing: the solution is positioned to align itself as a centerpiece in how businesses not only find the talent they need, but how they truly optimize how work is done.

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The VMS of 2022: The Nexus of Extended Workforce Management

Vendor Management System (VMS) platforms are automated solutions that offer end-to-end management of the core and critical facets of contingent and extended workforce management. The VMS model (frequently paired with Managed Service Providers or “MSPs”) is perhaps the most mature platform in the workforce solutions market.

While the earliest incarnations of VMS technology functioned as automated procurement for staffing suppliers, these platforms have evolved to become the true “nexus” of all activity related to contingent and extended workforce management. In fact, the very foundational elements of today’s VMS solutions revolve around the many tenets of the Future of Work movement; the Vendor Management Systems available in today’s fast-moving, globalized technology market have all made great leaps in regard to managing the “extended workforce,” a phrase leveraged to describe the next progression of contingent labor.

The past couple of years has reinvigorated the world of non-employee talent in such a way that the collective business market finds itself with nearly half of its total talent (nearly 47%) comprised of contingent labor. The pandemic age has not only reaffirmed the need for businesses to harness the power of VMS technology, but to also take advantage of the many ways these platforms are reinforcing the many accelerants within the Future of Work movement.

Recently, the Future of Work Exchange announced the publication of the much-anticipated VMS Technology Advisor, a report that assesses and evaluates 11 of the major Vendor Management System platforms that are currently helping organizations around the globe automate key extended workforce management processes, provide access to talent intelligence, and reinforce contingent workforce spend management.

The new report, which is available here, evaluates Beeline, Coupa Contingent Workforce, ELEVATE, Eqip, Pixid, Prosperix, PRO Unlimited, SAP Fieldglass, Utmost, VectorVMS, and VNDLY (a Workday Company).

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