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Direct Sourcing

Future of Work Predictions for 2023 (Part II)

Welcome to an exclusive series here at the Future of Work Exchange that will feature predictions, insights, and trends for 2023 that will shape the Future of Work in the months ahead. We polled technology and solution provider executives and asked them how they believe the world of work and talent will continue to evolve in 2023 and beyond:

Kevin Akeroyd, CEO, Magnit

“2023 will mark the year when the three largest opportunities within contingent workforce management stop being ‘discussions’ and ‘buzz words’ and start gaining real adoption and driving real value for companies. The C-suite is finally paying attention and necessary corrections are coming fast in these critical areas:

  1. Direct Sourcing. In the current economic environment, saving $300-$400 million out of every $1 billion in staff augmentation contingent spend that goes to the disintermediary vs. to the talent or the enterprise’s bottom line is simply too much to continue to ignore.  
  2. SOW. This another area where $300-$400 million out of every $1 billion in professional services procurement contingent spend in known/acknowledged waste is simply too much to continue to ignore.
  3. Data/Analytics. The industry spends billions on annual survey data to edify FTE salaries, which is 50% of their workforce. They spend virtually nothing to edify Contingent Labor rates, which is the other 50% of their workforce. That has to, and will, change, starting in 2023.”

Amy Doyle, and Global Leader, Talent Solutions TAPFIN

“Talent practices and strategies will need to keep better pace with increasingly rapid evolution of work. What worked to get us here is quickly losing impact.  Mere execution – driven by growth of our ecosystems is not enough; organizations and solution partners alike are prioritizing the value of strategic partnerships in enabling agility and collaborative innovation.”

Kevin Poll, SVP of Strategy and Business Development, WorkLLama

“I think a big trend for 2023 will center around how companies are branding themselves to all talent and delivering similar experiences to candidates, regardless of how a person engages with the company (full-time, SOW, contractor, freelancer). As companies move towards an omni-channel talent acquisition strategy, a consistent candidate experience is critical. Not only does it increase engagement and referrals, but a positive candidate experience can also turn even rejected candidates into brand ambassadors, increasing the quality of future candidates and lowering cost-to-acquire. Without a total talent approach to finding, attracting, and nurturing candidates, companies lack a holistic talent strategy, which can hurt their bottom line.”

Sunil Bagai, CEO, Prosperix

“2023 will be about volatility as some companies downsize and others ramp up. Amidst this chaos, businesses will be seeking to increase workforce productivity in lieu of financial constraints, improve visibility and insights into their entire workforce, and find a balance between local, remote and offshore teams. 

A few tenets will remain strong in 2023, including the intentionality of remote work so it is flexible and meets the social and performance needs of the business. Additionally, the pursuit of meaningful work will be more prevalent as bad managers, lack of business transparency and poor culture drive individuals into new work environments that are more aligned and enriching.”

Jessica “JJ” Reeder,

“Productivity is passé. As the world faces a global crisis in employee engagement (Gallup reports only 20% of workers are engaged) and as many companies tighten their budgets, the question to ask is not “How much are we producing?” but “Are we producing the most effective outcomes?”

Organizations with people-first organizational cultures are attracting the world’s best talent by promising healthier work-life integration, flexible schedules, and an investment in professional development. What that translates to is employees exerting a greater sense of control over when, how, and where they work, but with a higher quality of output and higher probability of long-term retention.

In 2023, companies that want the best people doing their best work will understand the importance of planning, goal-setting, and focus on shared objectives. Rather than overworking people to the point of burnout, we’ll see more great leaders steering their teams toward a vision, and empowering them to reach it.”

Steve Dern, EVP of Talent Solutions, Evaluent

“Direct sourcing will include not only technology implementation, but the strategic inclusion of diversity EOR/AOR suppliers who can provide curation services, allowing traditional talent acquisition teams to focus on the internal hires that remain mission critical.  As direct sourcing yields benefits to evergreen hiring needs, these solutions will expand their reach across the enterprise.  A key component of this success will rely on the proactive marketing of the brand and culture of the organization, positioning itself as a destination of choice for both potential employees and contingent workers alike.”

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Contribute to the Most Definitive Future of Work Research in the Industry

Ardent Partners and the Future of Work Exchange are excited to announce the launch of its annual Future of Work research survey. This comprehensive, online survey will fuel the Exchange’s research calendar for 2023 and aims to tackle progressive topics, such as:

  • The impact of innovation and new technology on work optimization, particularly the applications of artificial intelligence, blockchain, machine learning, chatbots, and digital wallets on the realm of talent engagement and talent acquisition.
  • The growth of the extended workforce and how businesses can harness the power of the contingent workforce to thrive during challenging times. (Ardent Partners and FOWX plan to publish several exciting new reports on Best-in-Class contingent workforce/extended workforce management programs, including deep-dive insights into the required capabilities, competencies, and strategies for maximizing the value of this talent.)
  • The evolution of talent acquisition, including how businesses can revolutionize the candidate experience while also enhancing the hiring manager experience through new technology, omni-channel talent engagement strategies, and advanced total talent intelligence.
  • How remote and hybrid work models will impact business operations and the total workforce in 2023.
  • The reality of total talent management and how organizations are getting closer to successfully implementing these programs.
  • The transformation of business leadership, including how today’s executives are weaving in conscious leadership styles, empathy-led directives, and enhanced worker appreciation into their greater management strategies.
  • How direct sourcing programs will evolve in the year ahead to include “Direct Sourcing 2.0” capabilities, such as digital recruitment, deeper marketing input, reflection of workplace culture and company brand, chatbots and AI, and more, and;
  • The necessary competencies that must be included in all diversity, equity, and inclusion (DE&I) programs in 2023 and beyond.

Click here to participate in the new Future of Work Exchange research survey. If you are an executive leader that works in the HR, procurement, finance, talent acquisition, or IT function of your organization, or if you’re a Chief People Officer, this survey has been designed to capture your specific experiences in addressing how work and talent are managed at your enterprise. As a thank you for participating in this crucial research effort, all research study participants will receive access to all of the Future of Work Exchange’s market research studies in 2023.

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Direct Sourcing’s Impact on 2023 Hiring

There’s no question as to the power of direct sourcing in today’s volatile business climate. When economic uncertainty arises, enterprises require the ability to scale their workforce based on fluctuating business and market conditions.

Direct sourcing has emerged as a means to revolutionize the ways businesses structure talent engagement, owed to core strategies that amplify talent community development, enhance the candidate experience, and position organizational hiring to leverage its brand and culture to attract top-tier expertise. While the earliest instances of direct sourcing were introduced years ago (and sometimes known as “contingent RPO”), the programs today that follow advanced direct sourcing models are the ones that will scale 2023 hiring in what could be an incredibly volatile labor market.

Join Ardent Partners and the Future of Work Exchange on Thursday, November 10 (at 2pm ET) for an exclusive webcast that will highlight:

  • The power of direct sourcing in today’s frenetic market and its ultimate impact.
  • The Best-in-Class strategies employed by top organizations to maximize direct sourcing efforts.
  • The role of automation and innovation in enhancing direct sourcing’s key elements, such as talent curation, talent community development, and talent nurture initiatives, and;
  • How direct sourcing is positioned to scale hiring strategies in 2023 and beyond.

Register for next week’s webcast here (or click on the image below). We look forward to seeing you there!

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The Third Thing You Must Know About The Future of Work

The Future of Work Exchange (FOWX) and Ardent Partners recently hosted their complimentary webinar, The Five Things You MUST KNOW About the Future of Work, which discussed the critical capabilities that enterprises can unlock to truly optimize the way they address talent acquisition, extended workforce management, and, most importantly, work optimization.

Over the next five weeks, we’ll be recapping each of the five things discussed during the event.

In our third installment this week, we’ll be exploring the evolution of talent as a Future of Work centerpiece.

Talent and Talent Acquisition Transformed

To begin, the number three must-know about the Future of Work is the evolution of talent as a Future of Work centerpiece. When talking about the evolution of talent as part of the greater definition of the Future of Work, it goes back to how talent and talent acquisition are changing for the better. Major transformations are occurring, but talent helps make the world go round and helps businesses run. It provides a competitive advantage. Talent is the number one competitive differentiator from one organization to another. With the right talent in place, enterprises can do remarkable things.

The fact that talent engagement and talent acquisition have been evolving for some time, speaks volumes for how it has become the centerpiece for the Future of Work. Let’s look at digital staffing, which enables accelerated hiring. Enterprises can find the workers they need very quickly without making a phone call or sending an email to a staffing supplier.

The other link to this evolution is direct sourcing, which has come a long way over the past few years. Direct sourcing is a talent acquisition revolution, but is not a brand-new strategy (the idea of becoming one’s own recruitment agency was spearheaded 10 or 15 years ago). It’s certainly not a new concept, but according to the Future of Work Exchange and Ardent Partners research, it has become one of the number one priorities for businesses today.

Businesses have woken up to the value of direct sourcing. Business leaders enabled with a direct sourcing program and associated technologies have the ability to curate talent into a talent pool or talent community and then segment those workers into tiers by geography, skillset, and compensation, and quickly tap into that community when needed, resulting in true workforce scalability.

Grow the Candidate Experience

Thus, talent communities need to be fostered and nurtured. Businesses need to keep their talent engaged. So much is about the candidate experience, and enterprises should never get away from that. Always touch candidates with value, whether through emails or text messages. Use talent intelligence to know when the best time is to reach out to those in the talent community. This type of end-to-end program helps boost the quality of talent, speeds up talent acquisition and hiring, and improves the way talent is brought into the organization and redeployed in the future.

Again, regardless of the business function, the candidate experience is paramount when sourcing and hiring talent. There needs to be a level of culture-building that extends to clients and candidates and how they perceive the business. Consider how the brand is perceived, down to the colors of the company logo. Are those colors present on the career page and job portal? Do candidates know who the company is and what it stands for? Recognizing and knowing those things goes a long way in building rapport with candidates.

In addition, what is the overall talent experience when applying for a job? Is it easy to apply for a job and is there an assessment? What type of assessment is it? Can it be completed via a mobile app or laptop? Is the assessment aligned with the candidate’s skillsets and the job itself? Does a candidate know if the organization aligns with them from an individual perspective? All those aspects help build up an amazing candidate experience.

Purposeful Work Is Fundamental to the FOW

The other aspect pertaining to the evolution of talent is purposeful work, which will shape the future of the workforce. It is a non-technological component of the Future of Work.

For many, work is a paycheck that puts food on the table for their family, helps pay for their children’s college, and funds vacations and other extra expenses. The concept of purposeful work fits into the idea of what we are doing with our lives. Is there a purpose behind the work that we’re doing? If we’re spending 10 to 12 hours (including commuting) at our places of employment, are we doing something that satisfies us as humans?

Purposeful work has become a crucial way to think about talent and the workforce. People want their work to be purposeful, which causes many to reevaluate where they are in life. They question what they’re doing with their lives. How are they working? Whom are they working for? How do they fit into the Great Resignation, or more appropriately, the Great Resettling? Many workers were either displaced or left voluntarily but will eventually resettle in some way. They may be doing more purposeful work by starting their own business or becoming an entrepreneur. Some become freelancers or contractors to suit a more flexible lifestyle.

Whatever the reason, purposeful work is going to shape the future of the workforce. This is an area that the Future of Work Exchange will always remain incredibly bullish on because it is a fundamental piece as humans to want to have a purpose in how we work.

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Believe the Hype: Direct Sourcing is a Key Element of the Future of Work

I can remember a moment back in January 2020, an era that seems so very long ago. At that point, the world looked so much different: we weren’t so worried about a global pandemic, nor we were masking up whenever we left the house. We weren’t bombarded by 24/7 news on social media about mass suffering and sickness. And, as we know all so well know, the way we looked at our workforce was much, much unlike the way we perceive talent today.

Ardent Partners’ 2020 State of Contingent Workforce Management research study found that, when polled regarding their top priorities heading into the new decade, direct sourcing and talent pools were #1 and #2, respectively. There were many executive leaders that participated in that study who saw the writing on the wall: talent acquisition needed to change and so did the ways businesses engaged top-tier skillsets and expertise.

Call it omniscient, or call it plain luck; no matter how we describe these pre-pandemic insights, those forward-looking business leaders were onto something. In elegant, MSP-led programs in Europe years ago, direct sourcing took the form of “contingent RPO,” in which businesses built their own talent pipelines via pseudo-agencies that they controlled and operated outside of traditional staffing supplier relationships. So, while direct sourcing isn’t a new concept, it certainly feels like that when we consider the incredible growth of these programs and the attention and focus paid to the concept over the past few years.

(I also have to give immense credit to a dear friend of mine, Jeff Nugent. Here’s a post from 2014 in which he discusses the benefits of direct sourcing. Yes, 2014!)

In the business arena, ideas and strategies that attract so much attention are inevitably destined to fail to live up to the hype. There may have been a moment or two a couple of years ago when it seemed that direct sourcing could have headed down that same fateful path. However, it very much did not, due to three main reasons:

  • Talent pipelines and talent communities became the lifelines of businesses throughout the COVID-19 pandemic as they required flexibility and scalability regarding their workforce.
  • The candidate experience, which became ever-so critical, followed a core element in Best-in-Class direct sourcing programs: talent nurture capabilities, and;
  • Businesses required a steady flow of both active candidates and passive candidates to power through The Great Resignation.

Heading into 2023, the very realm of “hiring” will take on new meaning as businesses contend with a variety of issues that could impact their organizational pathways in getting work done…and, of course, merely surviving. The war in the Ukraine continues to rage and disrupts global trade. The Great Resignation is turning into “The Great Resettling” as workers begin to discover how they want their careers to unfold. The specter of an economic downturn hovers, with recessionary fears sparking precautionary layoffs and major transitions by organizations. And, yet another COVID winter surge is just up ahead.

For enterprises today, direct sourcing isn’t just a concept that’ll ease some measure of talent shortfalls. Direct sourcing is, and has been, a key element of the Future of Work movement. Whether it’s the ability to traverse omni-channel talent engagement, building deep, segmented talent pools, fostering core talent communities, or developing enterprise-wide workforce scalability, direct sourcing remains a powerful strategy as the world of talent and work continues to evolve.

Join Ardent Partners and the Future of Work Exchange on Thursday, November 10 at 2pm ET for our next exclusive webcast, Scale Your 2023 Hiring Initiatives With Direct Sourcing. Register for this exciting new webinar and learn more about the impact of direct sourcing on talent acquisition and recruitment in the months ahead.

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Scale Your 2023 Hiring Initiatives with Direct Sourcing (Upcoming Webinar)

Hot on the heels of our Five Things You MUST KNOW About the Future of Work webcast earlier this month, Ardent Partners and the Future of Work Exchange are excited to announce that our next virtual event will be held at 2pm on November 10. This time, we’re focused on perhaps the most dynamic topic in today’s exciting world of work and talent: DIRECT SOURCING.

Going into 2020, direct sourcing and talent pools were top priority areas for businesses across the globe. One global pandemic and a Future of Work-accelerated business arena later, it has become even more critical for businesses that want to thrive in the months and years ahead. 2021 and 2022 were mired in “The Great Resignation” and a “Great Resettling” of workers across various industries, roles, verticals, etc. Along with the volatile labor market that this sparked, businesses are also worrying about the specter of another economic recession while also attempting to plan for an important calendar year in 2023 from corporate objective standpoints.

Direct sourcing, and the concept of Direct Sourcing 2.0 (a FOWX original term meant to define the next era of direct sourcing), has proven to drive incredible value across several key areas of talent acquisition, recruitment, and workforce management, including: enhancing the candidate experience, boosting the hiring manager experience, revolutionizing talent engagement, improving the overall quality of talent, and enabling seamless talent redeployment.

Join Ardent Partners and the Future of Work Exchange on Thursday, November 10 (at 2pm ET) or an exclusive webinar, How to Scale Your 2023 Hiring Initiatives With Direct Sourcing. We’ll unveil some brand new data points, several Best-in-Class strategies for launching and maximizing direct sourcing programs, and so much more! Register now!

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Supporting the Future of Work Through Innovative Technology

One of the defining characteristics of the Future of Work is digitization. Enterprises are now operating with more remote and hybrid workplaces. Thus, technology is imperative to a cohesive and efficient workforce. What this means for the individual employee is more daily immersion in various technological platforms and solutions. Upskilling will be a critical aspect for workers as they harness more advanced technologies to communicate, collaborate, and execute their roles.

Digital employee experience (DEX) is a term that describes how effective workers are in using digital tools. DEX is a growing area of interest as companies adopt a plethora of digital tools to augment their dispersed workforces. Companies want to ensure the tools they have integrated into the workplace are intuitive and enhance worker productivity.

Tom Haak, director at the HR Trend Institute, says, “Technology offers enormous opportunities to improve the life of people in and around organizations. In HR, the focus is still too much on control and process improvement, not enough on really improving the employee experience.”

Today, with remote and in-person workers, enterprises must bridge those two environments and focus on technologies that both attract and retain workers regardless of where they work. Technology that supports the Future of Work comes in a variety of forms. Often, artificial intelligence (AI) permeates many digital solutions, providing automated processes and data outputs for better workforce decision-making.

Throughout the remainder of the year, the Future of Work Exchange will be highlighting several technologies from blockchain to e-wallets, and how they impact Future of Work strategies. However, the following are technologies that business leaders and employees are using now and, in the future, to enhance the DEX and drive workplace efficiency and community.

Communication and collaboration. The COVID-19 pandemic put communication and collaboration to the ultimate test. Enterprises and employees experienced first-hand the potential of digital communication as they grew accustomed to using Zoom, Slack, and Microsoft Teams. These platforms proved that remote work could, in fact, be accomplished with the same productive and strategic outcomes as in-person work models. It is one of the major reasons why remote and hybrid workforce options were embraced by enterprises post-pandemic.

There are several communication and collaborative tools to serve the enterprise and its remote and in-person workforce. Basecamp provides both a communication and collaborative platform to keep projects on schedule and lines of communication open. Trello also makes project management run smoothly regardless of where an employee is based.

Beyond these more common collaborative solutions, companies are utilizing chatbots for internal use for collaborative purposes and employee support. ServiceNOW, for example, offers its Virtual Agent solution to bring people to the same collaborative workspace or provide answers to employee questions.

Another evolving collaborative offering is the virtual whiteboard for use during company and team meetings. Companies such as Miro, MURAL, and Stormboard provide effective tools for diagramming and presenting in real time.

Big data (predictive and people analytics). Volumes of data flood enterprises from a variety of sources. For HR and other business leaders, big data is crucial to their Future of Work strategies, generating analytics across the talent acquisition and talent management landscape. Predictive analytics, for example, will grow as a key component of direct sourcing initiatives to curate a pipeline of potential job candidates.

According to a post on the Future of Work Exchange (FOWX), “While predictive analytics are not commonplace today, soon, a majority of enterprises will look to scenario-building as a way to enhance overall talent intelligence. Predictive analytics, in this realm, will augment the organization’s overall knowledge of its in-house skills as well as the expertise available externally (across all talent communities, including talent pools).”

Where predictive analytics will help prepare the enterprise for its future talent needs, people analytics are necessary to understand how employees are embracing digital tools and applications. Are shared applications being utilized by the workforce? Is there participation in virtual workspaces? What are employee sentiments around an enterprise’s digital transformation? People analytics help answer these questions and provide key insights into employee productivity, well-being, and digital adoption.

Virtual reality. In a previous post, FOWX explored the possibilities of the metaverse. Virtual reality will stretch the limits of employee interaction and community. Virtual workspaces where employee avatars can converse and strategize are likely to come to fruition in the coming years. It levels the playing field for remote and in-person employees by creating a setting for everyone regardless of location.

Artificial intelligence is also a major piece of the virtual reality offering. Currently, employees can create an avatar to complete repetitive tasks using AI or communicate with customers to answer product questions. As technology advances, the potential influence of virtual reality on the Future of Work will only increase. Today’s chatbots are just the beginning of how enterprises can leverage the virtual world and bridge humans with AI.

Just as the Future of Work evolves, so too will the technologies that support it. There are dozens of software applications on the horizon to benefit business leaders and their employees. Explore the options and how they align with your workforce strategy.

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The First Thing You Must Know About the Future of Work

The Future of Work Exchange (FOWX) and Ardent Partners recently hosted their complimentary webinar, The Five Things You MUST KNOW About the Future of Work, which discussed the critical capabilities that enterprises can unlock to truly optimize the way they address talent acquisition, extended workforce management, and, most importantly, work optimization. Over the next five weeks, we’ll be recapping each of the five things discussed during the event. In our first installment this week, we’ll be diving into the evolution of talent and the ever-present phrase, “The Future of Work.”

The Evolution of Talent and Talent Acquisition

When it comes to the Future of Work, one of the first things to know is the evolution of talent and talent acquisition. And this idea of the “evolution of talent” can be ambiguous. Talent is always evolving and has been for a long time. The way that businesses perceive their talent is also evolving. And, the way that those businesses get connected to talent, and vice versa, continues to evolve. It’s also being innovated through technology and new strategies and new programs.

The fact is nearly half of our workforce today is comprised of extended workers or contingent workers. We have aspects like direct sourcing and digital staffing that are making it much easier for businesses to find the talent they need to get work done to address those mission-critical projects and fill the appropriate roles. FOWX and Ardent research has been focused historically on the extended workforce and contingent workforce, but we’re talking about all types of talent.

Thus, talent acquisition as a function and as a series of processes has also progressed. We need to consider aspects like the candidate experience, and the way that our culture and our brand attract new talent into our organization. Many business leaders think of the Future of Work as being centered around technology, revolving around the idea that technology drives the Future of Work. And we  wouldn’t necessarily disagree with that; technology is a critical piece. And for some aspects and attributes of the Future of Work, technology and innovation are the nexus of those areas.

Technology is a Future of Work Centerpiece

Talent and the growth of the extended workforce represent the first leg of the stool with such things as diversity and candidate experience, but also digital staffing, direct sourcing, online talent marketplaces, and core workforce management solutions (such as MSPs and VMS platforms) These technologies are helping us to redefine the way we think about work. We’re living in a world where even though we don’t want to hear the word “pandemic” anymore, the pandemic really did shape what we think about the Future of Work.

It’s really critical to think about aspects like remote work and the technologies that support a hybrid workplace and how we leverage digital workspaces, digitization, and the idea of the digital enterprise, all rolling up into this notion of digital transformation. New technology and innovation are not the totality of the Future of Work, but certainly a centerpiece of it. And when we look at the transformation of business leadership, we often juxtapose this with business transformation or business leadership transformation, as well. It is leadership that dictates strategy, it dictates vision, and it dictates culture. And by proxy, we transform the way business leadership manages itself, manages its workforce, and how it expands its power and control over the organization.

Thus, the transparent transformation of business leadership is really critical, and honestly has nothing to do with technology. It all revolves around aspects like conscious leadership, empathetic leadership, empathy at work, and flexibility — thinking about how we lead in very new and different ways. It’s turning on its head the idea that “the boss” is always this very strict person who’s known for rigidity in how he or she perceives and manages the workforce. Business leaders are transitioning to be more flexible in their thinking. When you combine all these aspects together, that’s the future of work and the view of the Future of Work Exchange and Ardent Partners as well.

Ever-Present Future of Work

Thus, the “Future of Work” phrase is ever-present. It’s everywhere. Back when our FOWX architect, Christopher J. Dwyer, started using this phrase in 2013/2014, there weren’t many others using it. Today, we see so many conferences named “The Future of Work” as well as many websites and research studies. But unlike a lot of phrases that are hot today, it’s anything but hype. It really is this idea of permanence. Much of the change that we’ve gone through as people, as leaders, as workers, and as businesses, it’s not hype…nor is it a fad. The Future of Work is permanence. It’s not going to fade from view.

Future of Work “accelerants” that were once seedlings to the world of work and talent are now table stakes. Remote work, for example, is not new. Many of us have been working in a remote or hybrid workplace for most of our careers. And there are many others who have done so, as well. But for some business leaders and workers, it’s a very new aspect of their daily work lives.

The “Future of Work” phrase is ubiquitous. It’s an omnipresent way of looking at the current and future state of work. We are now focused on how we can improve the way we get work done, the way we manage talent, the way we engage talent, and the way that we treat our workforce. But we’re also thinking about tomorrow and the ways we’re going to get work done depending on several factors, including the economy, politics, global markets, and other aspects that could change the business arena.

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Key Providers for 2022: LiveHire

The Background:

Over the next two years, nearly 70% of business leaders expect to implement an “integrated” talent acquisition strategy within their organizations, according to Ardent Partners and Future of Work Exchange research. This mode of approach towards worker engagement, in essence, translates into the ability to blend traditional measures of talent acquisition with new and innovative means to foster better relationships with candidates and drive recruitment success.

An integrated talent acquisition strategy doesn’t just render the intermingling of “old” and “new” together, but rather involves a fresh approach towards talent engagement and candidate sourcing that 1) drives better time-to-fill rates, 2) improves the overall success of projects led by both FTE and non-employee candidates, and 3) infuses the greater organization with top-tier skillsets and expertise that can be deployed and retained for both current and future initiatives.

Enter LiveHire.

Why They Were Selected:

LiveHire was the first true direct sourcing technology platform to disrupt the market well over a decade ago, buoyed by its unique mixture of ATS, CRM, and talent community management functionality. They have long been a market leader in this industry, and rightfully so: a truly global software entity, LiveHire has redefined what it means to technologically-enable “total talent management” through an innovative array of powerful recruitment solutions.

In Their Own Words:

LiveHire is the most proven technology for direct sourcing and total talent acquisition with more than 200 clients across 20 industries globally. Independently awarded for exceptional candidate experience, product design, innovation, and client outcomes, we enable our clients to universally attract and engage all worker categories, including direct-hire, contingent and independent workers, for a true total talent solution. We are proud that LiveHire is not only the most proven but also the most loved technology by candidates and recruiters alike, with almost a decade of top NPS scores and industry ratings.

Our mission is to empower the flow of the world’s talent, so we consider candidate experience our superpower and know that it leads to unmatched outcomes in speed and diversity of hire. In direct sourcing, we are known as the battle-tested, heavyweight technology to achieve hiring scale through our powerful candidate relationship management (CRM) and applicant tracking system (ATS), unique talent pooling, intelligent matching, 2-way text messaging and candidate journeys through “moments that matter.” 

Our leaders combine deep experience in technology and staffing, as well as some of the world’s most admired thought leadership firms for talent strategy, workforce solutions, and the Future of Work. Continuing to innovate and evolve our product is a top priority for LiveHire, and we frequently seek market feedback to identify improvement opportunities that will deliver measurable results for our clients.

We would love to hear from you. For more information, visit us at www.livehire.com/us or contact karen.gonzalez@livehire.com. Follow us on LinkedIn.

The Outlook:

The Future of Work Exchange has maintained, since its inception nearly 16 months ago, that the realm of direct sourcing is positioned to transform the ways businesses think about talent, work, and workforce management. However, no longer does simple automation for talent curation and talent pool development portend an effective direct sourcing technology platform in today’s frenetic, volatile, and dynamic business arena.

LiveHire is well-positioned to not only continue as a dominant force in the direct sourcing market, but also become a revolutionary solution due to its laser-like focus on the candidate experience, innovation within the integration of ATS, CRM, and direct sourcing functionality, universal talent engagement and talent nurture capabilities, disruptive recruitment automation, and frictionless total talent management offerings.

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The Heightened War for Talent

The Future of Work Exchange podcast features coverage of industry news, software developments, Future of Work happenings, and, most importantly, conversations with industry thought leaders.

Several months ago, I chatted with Steve Dern, EVP of Talent Solutions at Evaluent (click to listen to the full interview). Steve and I discussed the growth of the extended workforce, its impact, and what lies on the horizon. Today’s article is a recap of our conversation. [Note that this excerpt has been edited for readability.]

Christopher Dwyer: You’ve been in this space for such a long time. From your viewpoint, you probably have a dynamic take on the state of the contingent and extended workforce. What are your thoughts on the growth of the extended workforce, its impact, and where do you think we’re heading?

Steve Dern: As I look back on all this, especially the last 2.5 to 3 years, the COVID-19 pandemic has changed everything in terms of how we work, not only with contingent labor but also traditional employee labor. Remote work structures became the norm because they had to. And that challenged some organizations and maybe pulled the blinders off. Many companies with staffing offices and remote office locations closed their brick-and-mortar buildings because the investment wasn’t necessary. We can work effectively being remote or have a hybrid model, which is becoming the norm as people return to the office. Interview processes changed, as did the time to act when hiring talent. Whether it’s traditional, permanent, or contingent hiring needs, you’ve got to act very quickly now. Today’s talent has the leverage due to talent economy dynamics. As a result, companies are increasing wages for premium talent.

In the production and manufacturing environment specifically, there’s a heightened war for talent. And from a partnership and sales perspective, it was more difficult to build and cultivate newer relationships over the last two years. We were remote talking through a computer camera and a headset as opposed to shaking hands with people and breaking down social barriers that may exist. Reading body language was difficult as well. We work in a very different way now.

In terms of workforce trends, there’s a demand for more flexibility on the part of the hiring organization. Do we need employees to come into the office five days per week? What is the flexibility of some pre-pandemic requirements, such as college degree mandates or pre-employment screenings? With legalization of marijuana in some states, there may be some flexibility there.

There is also a significant gap in talent for manufacturing, distribution, and fulfillment centers. Here in Ohio, where we’re only 10 hours away from half the U.S. population, there’s a huge presence of retail distribution and fulfillment centers. And those fulfillment centers are having a tough time finding workers. To widen the talent pool, they’re considering Second Chance talent. These are folks coming out of jail with possible felonies in their background. However, many distribution and fulfillment center operators are seeing good retention rates and performance output.

From a company perspective, we (Evaluent) handle both direct hire and contingent labor placement. On our staffing entity side, we saw a large increase in the direct hire needs — one of our sales reps said 80% of new business activity was direct-hire related. So, there has definitely been a shift from a client perspective overall. Ten years ago, we were just hearing about this concept called direct sourcing. I was fortunate to see it succeed early in a couple of my accounts.

Back then, direct sourcing was pitched as having the ability to take over 80% of the staffing leads that we had. And it really didn’t end up being that way. Instead, it was focused on high-volume needs that were repeatable, with evergreen types of requisitions. That’s where companies were able to leverage direct sourcing not only for contingent but also for direct hire as well. Flash forward to 2021/2022, we’re now beginning to see direct sourcing gain some traction. More and more, I see RFPs coming out asking about direct sourcing partners and strategies, as well as what the technology, curation, and AOR models look like. Two years ago, I was rarely seeing that showing up in RFPs. That’s where some of the biggest changes have been in recent years.

 

 

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