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Extended Workforce

Key Providers for 2021: Beeline

The Background:

With non-employee talent workforce comprising 47% of the total global workforce, businesses across the globe are actively finding that they require advanced tools and next-gen solutions to effectively manage a sector of talent that is growing in both size and prominence. Ardent Partners and Future of Work Exchange research has long pointed to the continued evolution of the Vendor Management System (VMS) technology platform as the relative “nexus” of agile workforce management.

As the Future of Work continues to accelerate how work is addressed and done, it is critical that businesses harness the power of robust VMS technology that can drive visibility into total talent, support control over contingent workforce spend, and serve as an effective extension of the enterprise’s overall extended workforce management strategy.

Enter Beeline.

Why They Were Selected:

Beeline represents the forward-thinking VMS that has consistently evolved alongside the customers it has been serving for over two decades. As the greater contingent workforce industry shifted from “commodity-led” to “talent-led,” Beeline made the necessary advancements to help its users adapt to changing industry standards. And, as the market continued to evolve to include Future of Work-era innovations such as artificial intelligence, direct sourcing, advanced analytics, and extended workforce management, Beeline transformed its end-to-end solution suite to map directly to these new requirements.

Beeline’s sheer breadth of offerings represent an ideal mix of functionality for managing the nuances of today’s growing and thriving agile workforce, including SOW management, services procurement, talent acquisition, talent pools, and total workforce management.

In Their Own Words:

For most companies, human capital constitutes the largest single cost of doing business. Organizations that once relied on internal workforces of direct employees are increasingly supplementing their full-time staff with an agile extended workforce of contingent workers, independent contractors, consultants, and service providers, allowing these companies to adapt quickly and flexibly to market threats and opportunities.

To connect businesses to the rich diversity of talent within the global extended workforce, Beeline creates and implements innovative and sophisticated contingent workforce management solutions. Beyond simply tracking and managing a company’s non-employee workers, Beeline Extended Workforce Platform automates the entire process, sourcing and managing all categories of non-employee talent while providing advanced analytic tools, augmented by artificial intelligence (AI), to deliver the insights organizations need to make better staffing and business decisions.

In the last 20 years, Beeline has become the world’s largest independent provider of solutions for sourcing and managing the complex world of contingent labor. With the deepest, most seasoned team of contingent workforce solution professionals, Beeline delivers innovative technology, end-to-end global and localized customer engagement services, and value-added capabilities which help many of the world’s largest enterprises, including more than 300 Global 2000 clients worldwide, meet their most critical talent needs.

The Outlook:

Beeline has long been a dominant player in the workforce solutions market, often owing its long-term success to dedicated talent-first functionality that supports the overarching goal of true enterprise agility. Even before the company announced its Extended Workforce Platform earlier this year, Beeline was already on a crisp path towards harnessing the full technological potential of the Future of Work movement through an industry-leading talent tech partner ecosystem, an overlay of AI and machine learning to boost the depth of real-time analytics, and a continued commitment to the high-impact realm of services procurement.

As a provider of next-generation agile workforce functionality, Beeline will continue to evolve, adapt, and transform the way its clients harness its powerful solutions to effectively optimize how work is done in 2022 and beyond.

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Key Providers for 2021: Utmost

The Background:

The contingent workforce has been growing in both size and impact over the last several years, now comprising 47% of the average company’s total talent and showing no signs of slowing down. The concepts of the “agile workforce” and the “extended workforce,” two terms used frequently in our industry, represent the relative evolution of the contingent workforce in regard to its ability to foster dynamic means of getting work done.

Now also referred to colloquially as the “extended workforce,” this wide-scoping range of on-demand talent is defined by the Future of Work Exchange as the natural evolution of the contingent workforce and reflects the agility driven by contractors, freelancers, gig workers, talent pool candidates, professional services, and other forms of non-employee talent. The extended workforce is enabled by advancements in talent acquisition, such as direct sourcing, talent pools, digital and on-demand staffing, and talent marketplaces.

With extended talent comprising nearly half of the global workforce, it is now critical for businesses to drive deep “total talent intelligence” into how these workers are situated in addition to pushing HR-led best practices into the world of contingent workforce management (CWM).

Enter Utmost.

Why They Were Selected:

Utmost was originally designed as a progressive workforce management platform for Workday users, however, in a short amount of time, the company has proven that it has the global expertise, innovative tools, and next-generation functionality to be a true catalyst for extended workforce management.

Utmost’s total talent intelligence offering is considered a market-leading attribute of the platform, with a global dashboard that enables real-time visibility into the many dynamics of the extended workforce, including the makeup of non-employee talent within any given region, project/work status, compliance and risk mitigation measures, and more. Utmost’s forward-thinking way of approaching the burgeoning agile workforce has allowed its users to effectively execute traditional contingent labor operations with a solid backbone of deep talent intelligence for superior decision-making.

In Their Own Words:

Utmost Extended Workforce System is a talent-focused, next-evolution of vendor management software. We are a single, global platform built to manage and engage all classifications of workers — that’s one system, one set of integrations, one single source of truth. Our worker-centric solution allows organizations to manage and engage external resources as they do their employee human capital — with full control and visibility of individuals, skills, and spend.

Built exclusively for Workday customers, Utmost allows enterprises to track, report, source, and manage spend for all categories of the extended workforce, regardless of worker classification (i.e., contractor, project-based worker, outsourced worker, freelancer, independent contractor, etc.), whether employee or non-employee. Our investment, road map, and product strategy were built with Workday customers in mind, and we extend that experience across everyone who works for or with an organization. This allows companies to manage all talent for optimal business outcomes in a scalable way.

The Outlook:

Utmost may be a relatively young organization (founded in 2018), however, their consistent valve of innovation has thrust them firmly into the discussion of today’s top workforce management platforms. It latest feature, Front Door, is a fully-agile and end-to-end solution that optimizes the talent engagement process while guiding hiring managers to best-aligned candidate fit for the project, task, or role at hand. For Workday customers, Front Door represents an opportunity to find, engage, and source total talent through an optimized channel that serves as a single point of entry for new requests.

Utmost has a bright future ahead as it continues to offer innovative tools and technology to the workforce management solutions market. As more and more businesses bring a human capital and HR focus to the world of extended workforce management, Utmost’s wide-scoping range of functionality will help it thrive in these evolving times.

[Editor’s Note: Join Chris and the Utmost team for an exclusive webcast next month, “Five Things Every HR Executive Should Include in 2022 Planning.”]

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Key Providers for 2021: Talmix

The Background:

The global talent acquisition and HR markets have collectively experienced a near-700% increase in the adoption of digital and on-demand staffing solutions over the past five years, a direct response to the evolution of talent engagement, shifts in how businesses view their contingent workforce, and the overall transformation of how work is addressed and done.

For today’s businesses that crave true workforce agility and aim to engage top-tier talent in an on-demand manner, talent marketplace and digital staffing solutions have emerged as go-to platforms. However, while these solutions offer deep networks of vetted talent, businesses also require functionality that can ensure alignment with key projects, roles, and positions while developing true collaboration between independent talent and enterprise hiring managers.

Enter Talmix.

Why They Were Selected:

Talmix offers one of the deepest channels of strategic talent across the globe and is primed for fast growth in the years ahead due to its robust candidate-matching functionality (fueled by true artificial intelligence), robust analytics and reporting, and commitment to direct sourcing. The solution’s “Talent Passport” offering is a unique module that automatically updates each candidate’s core skillsets (including soft skills) based on the evolution of career paths, projects completed, and answers to dynamic screening questions.

The Talmix solution is one of few platforms that provides a deep service-layer offering on top of a robust technology system and global marketplace of top-tier, in-demand skillsets and expertise.

In Their Own Words:

It’s five years since Talmix launched and our purpose is unchanged – we want to unlock the power of the extended workforce. We have built a talent marketplace and global talent network focused on Business Talent. Companies use Talmix to create an extended workforce which can address skills and operational requirements, and get critical work done.

Our platform automates the heavy lifting for both the client and the talent, so they benefit from a first-class experience in terms of using the platform, and because this is high-end business talent and high-value projects, we don’t forget the service layer to enhance that experience.  Being global provides more flexibility to our clients and talent – the opportunity to have the best talent working on projects, regardless of location.

As more companies turn to the extended workforce, we want to make sure that our platform continues to develop and support those companies with the fastest and most precise way to reach that workforce. For example, this week we’re launching tagging capabilities, meaning more data points on the Talent Passport for talent, and easier ways of defining projects for client.

And our name tells it all –  we believe that with the right mix of talent, anything is possible.

The Outlook:

The Talmix solution enables a deeper understanding of worker demographics, micro-experiences, soft skills, feedback, work style preferences, and other key worker attributes, which are dynamically updated as candidates complete new jobs and projects. This innovative approach towards talent marketplace functionality, especially in a business world that is evolving seemingly overnight, can be incredibly crucial for those HR and talent acquisition executives that require a specific level of expertise for mission-critical projects and initiatives.

And, with its direct sourcing and talent pool functionality, Talmix will be positioned to help global businesses engage, build, and develop a truly agile workforce in the face of massive transformation within the greater world of work.

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Key Providers for 2021: RightSourcing

The Background:

The healthcare industry often operates very differently from other key verticals, independent of major global trends and the challenges that plague the average business. The COVID-19 pandemic hit this sector the hardest in terms of staff shortages, worker burnout, safety and health concerns, etc. Future of Work Exchange research finds that while 90% of businesses believe that a semblance of “business normalcy” will be within reach sometime in early 2022, executives within the healthcare industry are not as convinced: 98% of healthcare businesses believe that normality is, at the earliest, two years away.

The extended workforce has long been a high-impact, high-value generator of true business agility. However, prior to 2020, the healthcare industry lagged behind their peers in regards to utilizing this type of labor to its maximum value, perhaps owed to insufficient supply channels, internal barriers due to archaic thinking, and the complexities in finding the right skillsets and expertise. The past eighteen months have brought about a change in thinking, largely due to the pressure put on healthcare facilities to shift talent to different locations, bring in on-demand talent when staffing shortages arise, and better plan for a quickly-evolving pandemic that continues to strain resources. FOWX research indicates that 98% of enterprises in this industry believe their non-employee workforce will be critical in the months and years ahead.

Enter RightSourcing.

Why They Were Selected:

RightSourcing, the healthcare-focused MSP arm of PRO Unlimited, has long been a dominant player in this industry due to its unique blend of managed services augmented with the power of the Wand VMS platform. RightSourcing may operate as a “specialty provider” in regard to its healthcare focus, however, the solution reflects the innovative approaches of its parent company in how it provides a wide range of services to its customers, including SOW management and services procurement, direct sourcing, DE&I support, and payrolling.

In addition to these offerings, RightSourcing also leverages a robust advantage through its data-driven analytics and market rate intelligence capabilities, two differentiators that are tailored for a complex and evolving healthcare workforce.

In Their Own Words:

RightSourcing provides a single, integrated platform of high-touch services and innovative technology solutions to help healthcare and higher education organizations increase cost savings, improve talent quality, mitigate risk and drive effectiveness within their contingent workforce program.

We are NOT a staffing company. We are not owned by, or affiliated with, a staffing company. We are PURELY vendor-neutral, which ensures true goal alignment with our clients. This vendor-neutral MSP approach leverages a nationwide network of clinical, IT, and business/professional staffing partners to provide the broadest access to talent at competitive market rates.

We provide clients with accurate, up-to-date labor market rate guidance. Historically, a lack of market labor rate intelligence has prevented healthcare organizations and higher ed from fully optimizing their hiring decisions. This results in significant unnecessary spend by paying higher market rates by role and/or location.

Bundling RightSourcing’s MSP experience with our industry-leading Wand VMS technology and actionable analytics makes RightSourcing fully accountable for the entire scope of an organization’s non-employee workforce. An integrated workforce management platform is more cost-effective, more agile, and maximizes efficiency to ensure the success of the program.

The Outlook:

The majority of healthcare staffing and healthcare HR/talent acquisition executives plan to invest more time, resources, and energy into optimizing the impact of the extended workforce, including tapping into direct sourcing (and talent pool), alternative talent channels, and talent marketplaces. With the continued weight of the pandemic forcing staffing shortages and worker burnout, healthcare enterprises must drive true workforce agility through today’s evolving contingent workforce.

RightSourcing is well-positioned as a powerful MSP that can blend progressive service offerings, a nimble VMS platform, and forward-looking, data-fueled solutions to transform the way the healthcare industry finds, engages, and manages its contingent workforce.

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Key Providers for 2021: myBasePay

The Background:

The extended workforce continues to grow at a rapid pace. Today, 47% of the average company’s total workforce is comprised of “contingent” or “non-employee” workers, which include traditional temporary workers, gig workers, independent contractors, freelancers, and SOW-based labor/professional services. Over the past five years, this number has increased by nearly 40%, proving that the agile workforce has become a key contributor to the Future of Work movement.

Several years ago, as the contingent workforce began its stratospheric rise in growth and utilization, many businesses remained focused on three key elements as this spectrum of talent began to dominate how work was done: visibility into suppliers and the talent itself, annual cost savings on contingent workforce spend, and, perhaps most importantly, the compliance ramifications of utilizing a non-employee workforce.

Today, there are essentially two sides to the 2021 contingent workforce management (CWM) program: 1) the strategic planning that pushes extended talent into the realm of true business agility through top-tier skillsets, access to new sources of expertise, and the innovation happening in talent engagement and talent acquisition, and, 2) the operational components that keep CWM as a well-oiled, effective, and sharply-run program that is not open to various labor, cost, and regulatory risks. Businesses must strike an efficient balance between these two perspectives to ensure that the agile workforce brings both value and flexibility to the greater organization.

Enter myBasePay.

Why They Were Selected:

Future of Work Exchange research finds that nearly 60% of businesses are prioritizing control over compliance and risk management within their contingent and extended workforce programs. While aspects such as remote work, artificial intelligence, and other top-of-mind topics usually steal the headlines in the Future of Work arena, the truth is that compliance and risk mitigation for the non-employee workforce is just as critical as the “newer” elements of talent management and work optimization.

In less than a year, myBasePay has transformed the way businesses think about both the back- and front-ends of their talent acquisition programs through its unique array of compliance management automation, contingent workforce management efficiency, and tools to enhance the overall lifecycle of the non-employee worker.

In Their Own Words:

By the year 2030, half of the US workforce will consist of contingent workers. Simultaneously, organizations are struggling with skills shortages, changing labor regulations, and disruptive technologies.  How can organizations leverage this trend to improve their competitive strategy and thrive in the new economy?

myBasePay’s mission is to help organizations focus on growth and talent development. We aim to achieve this with our employer of record (EOR) model and AI-powered technology enabling us to create an ecosystem where organizations and contingent workers can thrive through transparency, trust, and collaboration.  

Our platform is like having a legal, admin, HR, compliance, and payroll department all rolled into one integrated solution, so organizations focus on growth and finding great talent.

Since our official launch in March, we have:

  • Raised $60M in funding.
  • Set up 67 enterprise customers on our platform. 
  • Achieved 50% growth rate with a $35M projected revenue by year-end. 
  • Focused on diversity and inclusion since day one. Our internal team is led by a Navy Veteran CEO, 58% female, 71% of female staff are working moms, and 67% minority. 

Contingent workers can bring unparalleled agility, flexibility, and adaptability to any organization looking to adopt a flexible work model as their competitive advantage.

The Outlook:

myBasePay is a true turnkey solution for both CWM programs and contingent workers alike, helping to facilitate a spectrum of efficiency within engagement, sourcing, classification, onboarding, and other key facets of the typical talent management initiative. Future of Work Exchange research finds that 84% of businesses were forced to “reimagine” their workforce management operations and processes in light of the disruptions experienced over the past 18 months. If digital transformation was not on the radar for procurement, HR, and other functional leaders before the pandemic hit, these challenging times made it patently obvious that manual processes were no longer acceptable and must be stricken from the workplace.

myBasePay is uniquely positioned as an agile contingent workforce solution that not only provides users with easy-to-use and AI-fueled talent management functionality, but also industry-leading worker classification, onboarding, and compliance management offerings.

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Key Providers for 2021: The Mom Project

[Editor’s Note: Over the next several weeks, the Future of Work Exchange will unveil its “21 for 2021” list of key solution providers that are shaping the Future of Work through innovative technology, progressive functionality, and overall impact on the evolving world of talent and work. On deck for today: The Mom Project.]

The Background:

In the world of “digital staffing,” which is a wide-encompassing industry that includes talent marketplaces, talent clouds, talent communities, on-demand staffing outlets, freelancer management systems (even though “FMS” as an acronym is seemingly defunct), as well as direct sourcing technology, it’s not often that businesses have access to an end-to-end workforce management platform that also prioritizes talent engagement with a deep community of gender- and ethnically-diverse professionals.

Future of Work Exchange research finds that 62% of businesses expect more focus on diversity, equity, and inclusion (DE&I) initiatives over the next year, proving that the technology spectrum within workforce management needs to evolve to meet this expected shift moving forward.

Enter The Mom Project.

Why They Were Selected:

The world for working parents has dynamically shifted…again. The Mom Project’s Greg Robinson (COO and co-founder), who appeared on the Contingent Workforce Weekly podcast earlier this year, said that he and his team fear that we will see another mass exodus of women from the workforce due to the pandemic and its wide-sweeping ramifications. The Mom Project is looking to change that through its unique ability to connect enterprises with qualified and diverse candidates in a nimble, agile, and on-demand manner. That alone warrants selection as a solution that is shaping the Future of Work, but there’s more to the story.

On top of its 500,000+ (and growing) network of diverse candidates, The Mom Project also offers progressive workforce management technology such as true total talent management functionality, an AI neural network learning engine (that incorporates customer culture and DE&I attributes) that helps users identify key DE&I trends and patterns, and automation that assists enterprises in building ready-to-engage, pre-vetted talent from both non-employee/contingent and direct hire/FTE perspectives.

The Mom Project is one of the most progressive and innovative workforce/talent solutions in today’s evolving technology landscape.

In Their Own Words:

More than one million American women will become parents this year, joining the ranks of the working parenthood — a vital segment of the workforce. Simultaneously, businesses are challenged to retain talented employees as they navigate through this period of life, and struggle to find the experienced talent they need to grow.

The Mom Project is the expert partner helping companies create stronger, more diverse workforces that are well-prepared for the Future of Work. These are the big picture problems that C-suites, boards, investors and hiring managers across the country are focused on. We’re proud to be the consultative, action-oriented partner working hand-in-hand with our customers to drive lasting change.

  • Our platform drives community engagement and trust, driving a premium pipeline of over 500,000 members, growing by 20,000 members a month.
  • Our thought leadership and hands-on collaboration with hiring managers and recruiters ensures talent doesn’t get stuck mid-way, and that mom is primed to thrive in her new role.
  • Giving back to our 501.3(c) nonprofit, RISE, ensures that we’re continuously preparing the candidates of the future.
  • Co-branding drives talent perception and pipeline, and each hire becomes a story to further elevate partners as employers of choice for working families.

Women staying engaged in the workforce on their terms is good for families. It’s good for business. It’s good for everyone. .

The Outlook:

Over the next two years, 62% of businesses expect to address DE&I objectives and initiatives with workforce management technology and similar automation, according to Future of Work Exchange research. This statistic reflects just how critical diversity, equity, and inclusion truly is within the digital staffing solutions arena and its crucial place as part of greater talent management strategies.

The Mom Project is uniquely positioned to continue its rampant growth in the market from three perspectives: 1) it is one of the most visible workforce management platforms that is actively prioritizing and truly aligning DE&I within the very fabric of its functionality, 2) it offers one of the industry’s deepest communities of gender- and ethnically-diverse skillsets and talent, and, 3) its progressive technology platform enables a spectrum of innovative talent acquisition, talent engagement, and workforce management solutions that harness the incredible power of artificial intelligence and machine learning while forming a foundation of total talent management automation.

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FOWX Alert: PRO Unlimited Continues Aggressive Technology Transformation, Acquires Workforce Logiq

[Editor’s Note: “FOWX Alert” – The Exchange’s coverage and analysis of the Future of Work industry’s most important news, including major announcements, M&A, and other breaking stories.]

To say that global workforce management solutions provider PRO Unlimited has been aggressive in disrupting the market is a vast understatement. In the span of less than a year, the company has:

  • Acquired of the industry’s leading rate intelligence solutions, PeopleTicker.
  • Introduced new functionality and offerings that are transforming diversity, equity, and inclusion for the market.
  • Launched an exclusive partnership with Eightfold to push AI-driven talent intelligence into PRO’s technology (particularly its flagship Wand VMS product).
  • Acquired Dutch MSP Brainnet Group.
  • Optimized client hiring decisions through its unique RatePoint tool.
  • Launched its NorthStar HCM consulting and advisory team, which blends market expertise and talent intelligence into an agile add-on offering, and;
  • Been acquired by EQT Partners, which is actively allowing the solution to fulfill its promise of becoming a true end-to-end workforce management platform.

And, this week, PRO Unlimited announced that it will acquire Workforce Logiq, one of the workforce management technology landscape’s biggest and most mature players. This news is yet another indicator that PRO will continue its aggressive approach towards realizing its goal of becoming an on-demand, agile, and flexible end-to-end platform for managing non-employee and extended talent.

What is particularly interesting about this acquisition that both PRO and Workforce Logiq are like-minded solutions; both have industry longevity on their side and offer hybrid Managed Services Provider (MSP) solutions and Vendor Management System (VMS) technology. In addition, both companies have harnessed innovative approaches towards workforce management technology, particularly in the arena of artificial intelligence and predictive analytics (in fact, we just spoke with Workforce Logiq’s Chief Strategy Officer, Joe Hanna, about this topic on FOWX).

“Both companies have a similar “platform” vision with two like-minded executive and product teams,” said Kevin Akeroyd, CEO of PRO Unlimited. “We essentially both saw the market in the same way, so we knew that [the acquisition] was already heading in the right strategic direction. The cultures between PRO and Workforce Logiq are incredibly well-aligned, as well, and there are many talented people that are now part of the PRO family.”

Together, the two solutions will represent a massive disruptor in the contingent workforce management (CWM) solutions marketplace. This acquisition will allow PRO to expand its global reach even further and enable existing Workforce Logiq clients the sheer breadth of offerings under the PRO umbrella. Ardent Partners and Future of Work Exchange instant analysis is as follows:

  • PRO Unlimited will undoubtedly make immediate use of WFQ’s impressive array of AI-led innovation. WFQ seemingly went from a standard MSP/VMS hybrid under the ZeroChaos brand to purveyor of AI-led workforce management solutions in short order when it moved to the Workforce Logiq brand, including its 16 patent-pending analytical technologies and toolbox of AI-led reporting functionality.
  • The ENGAGE Talent factor could be the most interesting facet of this deal. Back in 2019, I wrote that Workforce Logiq’s acquisition of ENGAGE Talent was a workforce management solutions gamechanger. “ENGAGE Talent’s technological sweet spot (predictive AI-powered algorithms) enables users to anticipate talent supply chain gaps, analyze real-time global labor conditions, and develop deep talent-based scenarios for short- and long-term contingent and full-time total workforce planning.” ENGAGE is/was one of WFQ’s most prized and innovative market offerings; we fully expect PRO Unlimited to take advantage of this deep tool to advance its intelligence-led technology.
  • PRO’s industry coverage becomes even more expansive than it was before the acquisition. While both PRO and Workforce Logiq are “household” names in the CWM solutions market, each paved its own path through dozens of unique verticals. PRO’s acquisition of WFQ opens the solution to clients in some very large industries, including automotive, healthcare, and telecom.
  • Strengths of both solutions, particularly DE&I and direct sourcing, will become more robust under the unified company. PRO’s recent enhancements of its direct sourcing and diversity, equity, and inclusion offerings was a strong way to kick off 2021. Workforce Logiq was an early pioneer of the direct sourcing model (even nicknaming it “self-sourcing” back in 2019) and has long been a force when it comes to improving DE&I in staffing and talent acquisition. These two very critical aspects of the Future of Work will become even stronger under the unified PRO/WFQ brand.

Beyond the obvious “scale” factors of the acquisition (such as combining two of the industry’s largest providers from RPO, payrolling, and other standard workforce management operations), there is something much larger – and more critical – at play: the fact that PRO Unlimited now has incredible positioning as an end-to-end workforce management solution that leads with innovation, data, and intelligence. Workforce Logiq’s main differentiators from the MSP pack have always sat in its wide-ranging abilities to plug-and-play real-time labor market, job role, rate, and other forms of deep intelligence into its core managed service operations. That PRO now has these functionalities at its fingertips is a true competitive transformation for the platform.

“There are incredible synergies here between the two solutions,” Akeroyd said. “Adding Workforce Logiq’s deep ocean of data and their innovative analytical tools to PRO’s end-to-end platform are going to be very impactful in how we continue to transform contingent workforce management for our customers. This is an acquisition that truly allows us to accelerate on our vision.”

(Financial terms of the acquisition, which is expected to close in Q4, were not disclosed. Stay tuned to the Future of Work Exchange for more insights on the evolving workforce management technology landscape.)

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The Agile Workforce Runs on Talent Marketplaces and Talent Communities

Last year, Ardent Partners predicted that the global business landscape would experience a sharp uptick in the utilization of non-employee labor as a direct result of the pandemic’s sweeping impact on business and human interaction. Going into 2020, 43.5% of the average organization’s total workforce was considered “contingent.” In 2021, that number sits at nearly 47% and there are strong indications that this percentage will grow as the transformation of talent and work continues forward.

Additionally, 82% of all businesses state that the challenging times of 2020 created a bigger need for extended and non-employee talent. The past 12 months have clearly revealed that workforce scalability is an essential link to economic survival in the now-chaotic, hyper-competitive world of global business. Operationalizing that scalability is the very root of workforce agility, from which businesses can tap into talent pools, marketplaces, clouds, and communities to enhance the work done by the trusted FTE workers, and a range of services and other recruitment streams to build, in real time, a dynamic response to a crucial enterprise initiative. The contingent workforce has become the foundation of workforce scalability, and rightfully so: businesses that survived 2020 and look forward to thriving in the second half of 2021 are actively harnessing the dynamic power of the agile workforce to get work done.

In its upcoming Future of Work Exchange Report for 2021 research study, we discovered that Best-in-Class organizations (top-performing enterprises based on a series of key workforce, quality, visibility, etc. metrics) are 32% more likely to tap into digital staffing outlets for talent acquisition needs. These solutions, which typically include talent marketplaces and talent communities/clouds, offer vetted and high-quality talent for either general positions or specific verticals (such as light industrial, engineering, graphic design, coding, etc.). These offerings are often considered enterprise-grade solutions that facilitate real-time and on-demand talent engagement with independent, freelance, or contract workers via a web-based network or portal.

Talent marketplaces typically offer “white-glove” or high-touch talent management services (akin to Managed Service Providers) to help their clients source the best-fit talent for their project requirements as well as the automation of core workforce management processes (such as requisition management, talent pool development, and back-end financial operations). The utilization of talent marketplaces and digital staffing outlets has increased by over 700% over the past six years, according to our research.

Ardent Partners recently published a definitive guide to the digital staffing and talent marketplace solutions arena, the 2021 Digital Staffing Marketplaces Technology Advisor. Click here to register and download your copy today. This new report will assist executives and professionals understand this evolving solutions landscape and help them find, engage, and source top-tier talent and skillsets.

Download your copy of this critical new research study, and feel free to reach out if you have any questions regarding the new report, the digital staffing technology landscape, how to find the best-fit talent marketplace for your organization, etc.

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The Permanence of Workplace and Workforce Transformation

Around this time last year, there was a spirit of optimism that had been missing for over six months. The waning weeks of 2020’s winter brought disruption like never before, with the spring months forever etched into our minds as a period of uncertainty, fear, and anxiety. The summer of 2020 brought a sliver of hope that coronavirus cases would recede in anticipation of a better fall. We unfortunately know how the story goes from there: inching cases from September through the end of November brought one of the globe biggest’s winter surge before millions of COVID vaccines were administered through the late weeks of winter 2021 and through the spring. And yes, now we’re living a Delta variant world, but there’s at least some science-led expectancy that its enhanced transmissibility will result in a shorter surge than the ones earlier in the year.

If we look back to last summer, though, for just a moment, there was an aura of variability that sparked a temporary wave of thinking in how businesses managed their workforce and structured their workplace environments. “At some point, hopefully soon, we’ll get back to normal.” We’ve been saying it for months since then, hoping that there will be some sort of signal that it’s okay to get back to full office, cluttered highways, and crowded meeting rooms. Maybe there’ll be a point in time when those carefree, pre-pandemic days will once again be a steadfast reality, right?

Wrong.

If there’s anything that we should be discussing now, it’s the permanence of transformation. The pandemic left an indelible mark on how we get work done, from the way we engage talent to the means of aligning skillsets with specific roles and projects. In our personal worlds, we think, act, and move differently. Even those of us who are vaccinated routinely wear masks in grocery stores and other crowded areas. While there will absolutely be a day that we can battle COVID as an endemic piece of our seasonal virus gauntlet (much like the flu or the common cold), the truth is that we are all different from the collective experience of the past 18 months, which will soon be “the past two years” and then the “past 36 months.” We’re looking at a future of on-and-off mask mandates, vaccine boosters, and “embers” of hotspots where inoculation is low. We’re standing up against a continued fight against a “goldilocks” of a virus that will be with us forever.

That modicum of permanence, that we’ve been fundamentally changed…why can’t we accept that in how we conduct business? Do we really think that there will be a day sometime soon when we throw out all of the productivity gains we’ve seen from a shift to remote work? What about the realization that businesses can effectively engage top-tier talent no matter the location? And is there a point in time when enterprises suddenly stop relying on the extended workforce?

Well, no, of course not. Which means that the evolution we’ve collectively experienced as business professionals over the past 18 months is permanent, a series of uniform changes to how we think about talent and how we think about how work gets done. Consider that:

  • Nearly half (47%) of the total workforce is considered “non-employee,” another sharp increase from the year before and likely a result of the workforce agility gained from tapping into this on-demand, top-tier talent.
  • 75% of businesses state that the pandemic forced them to reimagine how they apply skillsets to projects and how they structure their workforce.
  • 70% of enterprises believe that the extended workforce effectively allowed them to be more adaptive during the challenging times of 2020.
  • 82% of businesses expect worker flexibility and related issues (such as empathy) to permanently transform how work is done.

Look at how fast the past year-and-a-half went by and the major talent/work shifts during that time period: remote and hybrid work as fundamental layers of survival, executive leaders managing with empathy and flexibility, the agile workforce becoming even more of a tool for thriving in changing times, etc. Change can be relative in most cases, but today, it is certainly not. We’ve all collectively experienced change in our personal and professional lives, and now the permanence of workforce and workplace transformation needs to be embraced as the current and future state of work. Businesses that don’t adapt and don’t buy into the foundational revolution of change will not only be left behind, but may find themselves never being able to catch up. Everything that’s happened in the greater world of work and talent, be it the viability of hybrid work or the massive shift to worker flexibility, is part of a permanent fixture of change and progression.

Workers understand what’s at stake and it’s the main reason why resignations are at an all-time high in the scope of business history. Worker experience (what we call the “talent experience” here at FOWX) is paramount for career development and work/life balance. Flexibility has cascaded down into the very fabric of the workforce and will forever become a crucial piece of the overall talent experience.

Given the uptick in extended talent utilization, the workforce has changed. Given the uptick in remote and hybrid work, the workplace has changed. Given the requirements and criticality of flexibility and the employee experience, the worker has changed. Permanently.

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Talent Intelligence and the Future of Work: A Conversation With Joe Hanna, Chief Strategy Officer at Workforce Logiq

In the world of talent and work, intelligence must be on every executive’s agenda. “Business intelligence” as a pure strategic asset has, for years, been a core objective for many an enterprise leader. In the workforce management arena, however, the realm of business intelligence traverses far beyond simple data and information regarding the organization’s current utilization of talent. The power of artificial intelligence, machine learning, predictive analytics, and other progress forms of business intelligence tools can support enterprises in their ultimate quest for true workforce agility.

Veteran Managed Service Provider (MSP) and Vendor Management System (VMS) provider Workforce Logiq has been one of the industry’s forerunners in regards to talent intelligence through its unique suite of offerings that power deeper workforce visibility. I had the opportunity to chat with the company’s Chief Strategy Officer, Joe Hanna, about the criticality of AI in the Future of Work, the strength of total talent intelligence, and the future of the agile workforce.

Christopher J. Dwyer: Joe, thanks for taking the time to speak with me. The last time you and I were in a public forum together, we were fresh off the heels of Workforce Logiq acquiring ENGAGE Talent. Safe to say that a lot has happened since then!

Joe Hanna: Thank you for having me, Chris. Workforce Logiq has certainly been busy since we last spoke, and we wouldn’t have it any other way! For starters, we’ve rolled out our proprietary Total Talent Intelligence platform® globally to the US, UK, Sweden, India, Germany, and France and have more geographic expansions planned throughout 2021.  And, you should know our platform is powered by the analytics, benchmarks, and insights delivered by what the ENGAGE team developed prior to – and after the acquisition by Workforce Logiq.

We’ve also innovated and developed several new offerings to help employers attract and retain talent during this transformative time for the industry. We launched IQ Talent DiversitySM, an AI-powered tool that enables organizations to build bigger pipelines of diverse talent faster by predicting candidates most likely to have diverse backgrounds. Employers can use the intelligence to drive progress toward their diversity and inclusion (D&I) goals and compare their company’s diversity hiring performance against industry, competitor, and national benchmarks.

To support companies through the shift to remote work and in making return to office decisions, we released our IQ Location Optimizer SM last summer. The solution enables data-driven decisions on the best markets from which to source talent and whether remote arrangements make sense for a given role.

We also recently teamed up with LinkUp to offer the market’s first 360-degree predictive view of both talent supply and demand. We’re very excited about this partnership because the unique picture gives employers deep, strategic insight into the competitiveness of specific markets that they can use to gain a tangible edge, especially as we continue to navigate through this period of ‘Great Resignation.’

Other updates include the release of our IQ Supplier Optimizer SM which marked our sixteenth patent filing, and IQ Rate Optimizer SM which benchmarks how much an organization needs to pay to attract and win contingent and full-time talent based on unique, company-specific factors.

CJD: Workforce Logiq is known for their innovation within the talent intelligence arena, something that is critical in today’s evolving world of work. Why is this such a differentiator?

JH: Today’s labor market is incredibly dynamic – and hyper-uncertain. One day can look drastically different from the next, especially during global shocks like COVID. Proactivity and the ability to make confident, fast, data-based decisions about talent are what sets companies apart and helps them build an optimal workforce to navigate the uncertainty. Leveraging predictive intelligence is what creates that differentiator for organizations so that they stay one – or multiple steps ahead of their competitors.

At Workforce Logiq we’re committed to delivering those advanced and predictive capabilities and continuously innovating to help our clients solve both today and tomorrow’s workforce management challenges. We’re able to do this because of our talented and dedicated data science and talent economist team. This team designed our existing sixteen patented and patent-pending innovations and built our Total Talent Intelligence platform®, which is the most complete, modular, and integrated workforce management technology solution on the market.

CJD: Exciting news about the exclusive data partnership with LinkUp! Tell us a little more about it.

JH: Absolutely! LinkUp’s proprietary demand data and analytics, which are a perfect complement to Workforce Logiq’s patented supply intelligence, now integrate directly into our Total Talent Intelligence® platform. This means that clients get the first 360-degree predictive view of both talent supply and demand within the labor market.

The alliance gives clients deep insight into the competitiveness of specific markets, the full-time and contingent roles competitors are actively looking for, the skills most in-demand, and more. It’s a major development that enables employers to uncover their biggest talent-related risks and opportunities, and equips them with even more data-driven insight to win the talent they need for an optimal workforce.

The partnership is mutually beneficial. LinkUp’s insights enhance our algorithms and enable our clients to make impactful and cost-effective talent decisions. LinkUp’s financial and capital market customers get special access to our anonymized volatility, job, skills, and company-level data which are based on one billion data points, 40,000 sources, and analytics on over 19 million global companies. This puts them in an even better position to drive forward their environmental, social, and governance (ESG) strategies.

We chose to partner with LinkUp because their mission around predictive intelligence aligns very well with our own, and unlike other job search engines, LinkUp is the only to index jobs solely posted by companies on their own websites. This makes LinkUp the highest quality index of global job postings on the market.

CJD: “Workforce agility” has become paramount, especially in a business world that relies on on-demand data to make more educated, real-time talent decisions. How can Workforce Logiq clients tap into your multiple intelligence-led offerings to become more agile?

JH: All our offerings are built to give employers the real-time and forward-looking insight they need to be agile. Having predictive data and insights at your fingertips is key for making smart decisions quickly and acting confidently under pressure.

Consider the current ‘Great Resignation’ trend that is impacting all sectors. Navigating this dramatic increase in resignations means quickly winning over external candidates who are eager to make a move, while simultaneously identifying and getting out in front of internal retention issues.

From a talent acquisition perspective, our predictive tools identify the best markets to look for new talent and competitors’ employees open to jumping jobs so that employers can sustain a strong talent pipeline and fill future skills gaps. On the retention side, our algorithms surface insight on employees most at risk of quitting and why they might be inclined to resign by identifying the workplace attributes most important to these workers. This enables employers to proactively address attrition before it impacts the business.

This is just one powerful example of how technology can help organizations be agile, resilient, and equipped with an optimal workforce.

CJD: Do you feel that the LinkUp partnership is a seismic event for our industry? The Managed Service Provider (MSP) model has evolved so much over the past few years.

JH: Yes, we consider this partnership a significant industry development. The truly unique combination of predictive talent supply and demand intelligence gives Workforce Logiq expert advisors even better and more strategic insights to help clients with their recruitment and retention strategies.

The MSP-client relationship is significantly evolving. Providers are increasingly stepping up to help clients through the fundamentally changing talent landscape. Workforce Logiq is committed to developing our technology and service offerings in the ways that best support our global clients and help them meet their goals, whether that’s navigating the hybrid work transition, building rich and diverse talent pipelines, optimizing candidate searches, or another strategic imperative.

CJD: What does the Future of Work look like over the second half of 2021? What’s in store for the greater world of talent and work?

JH: We expect more workers to be receptive to changing jobs and unsolicited recruiting calls well into the Fall. Data from our recent benchmark flash report shows a nearly 70% quarterly increase in volatility (i.e., workers interested in exploring other job opportunities or unsolicited recruiting messages in the next 60-to-90 days) across the top 35 job categories that we track.

This high number isn’t surprising. Employees are actively looking for more flexibility, work/life balance, money, and career advancement opportunities. As talent continues to rethink job and career choices, employers also need to adapt and hone their workforce strategies, processes, and technology infrastructure to effectively attract and retain talent and foster appealing work environments.

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